Marketing Manager - Food (B-123320)

RGF HR Agent Indonesia; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading food company in Central Jakarta is seeking a Marketing Manager to oversee advertising, manage social media, and develop marketing strategies. The ideal candidate will have over 4 years of relevant experience, especially in social media, and an understanding of Japanese culture and cuisine. Team leadership and communication skills are essential for success in this role.

Qualifications

• More than 4 years of hands-on experience in relevant fields.
• Management skill and experience is a plus.
• Willingness to work as a team.

Responsibilities

• Collaborate with design companies for material production.
• Plan and execute promotional events.
• Manage social media strategies.
• Analyze customer feedback on social media.
• Develop cost-effective promotional strategies.

Skills

Hands-on experience in advertising and publicity

Social media management (Instagram, TikTok)

Understanding of Japanese culture

High-conversation level English

Job description

The working venue is in Central Jakarta.

Our client is a Food company. Currently, they are looking for Marketing Manager.

Job Responsibilities:

• Production and Supervision of Printed Materials and Amenities: Collaborate with design companies and other partners to comprehensively manage the creation of all materials used in stores.
• Event Planning for Seasonal and Promotional Campaigns: Plan and execute events that serve as customer attraction strategies, aimed at increasing purchase volume per visit.
• Operation and Management of Social Media: Work with partner companies to promote new store openings, product launches, and other key activities using social media platforms.
• Analysis and Response to Social Media Feedback and Praise (Instagram and Tiktok): Analyze customer feedback, focusing on key messages, and respond appropriately where necessary.
• Marketing Analysis: Analyze store locations and surroundings to identify cost-effective and impactful promotional strategies.
• Sales Data Analysis by Store: Analyze product sales per store and provide strategic information to relevant internal departments.
• Finalization of Product Naming: Primarily for local products, but also applicable to imported Japanese goods when names are difficult for local customers to understand.
• Determination of Store Brand Names: Propose and finalize store names for new store openings.
• Team Development Training: Plan and conduct training sessions.
• Performance Management: Set KPIs and evaluate team performance.
• Talent Development: Support the career growth and development of subordinates.

Job Requirements:

• More than 4 years of hands-on experience in advertising, publicity, and creative work - handling social media, especially Instagram and TikTok.
• Understanding and knowledge of Japanese culture and cuisine.
• Japanese language skill is a big advantage.
• Have high-conversation level English skill.
• Willing to work as a team.
• Can commute to the office in 1 hour.
• Management skill and experience is a plus.

We are an equal opportunities employer and welcome applications from all qualified candidates.