Marketing Manager - Brand & Creative

Rekket Sports; Tangerang Selatan; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A local leader in racket sports is looking for a Marketing Manager to drive marketing initiatives and lead a creative team. The role includes oversight of brand campaigns, creative direction, and community engagement. Ideal candidates will have 3–6 years of marketing experience, with a proven track record in brand or content marketing and strong communication skills. Passion for sports is a plus.

Qualifications

• 3–6 years of experience in marketing, managing a small team is preferable.
• Strong understanding of creative production processes.
• Proven track record in brand or content marketing.

Responsibilities

• Manage and mentor creative team members.
• Plan and oversee brand campaigns.
• Translate brand vision into content briefs.

Skills

Communication skills

Project management

Creative direction

Team leadership

Job description

About Rekket

Rekket is a growing local brand dedicated to serving the thriving racket sports community in Indonesia. Through Rekket Goods, we provide high-quality sports equipment and consumables, while Rekket Space serves as both a venue and a brand landmark — a place to connect, compete, and celebrate the sport

We’re on a mission to build a brand that’s not just functional, but aspirational — blending culture, sport, and storytelling into every interaction with our community.

About the Role

As our Marketing Manager, You'll drive how Rekket shows up across content, campaigns, and community — ensuring alignment, consistency, and creativity. You’ll work with designers, photographers, community builders, and sales to craft brand moments that resonate with both casual players and passionate athletes.

Responsibilities

• Team Leadership: Manage and mentor the creative designer, photographer & videographer, community/KOL lead, and social media specialist (plus future hires).
• Campaign Strategy & Execution: Plan and oversee brand campaigns, ensuring clear objectives, aligned messaging, and timely delivery across all channels.
• Creative Direction: Translate brand vision into content briefs, review and approve visual outputs, and ensure high-quality, consistent design and storytelling.
• Social Media & Content: Supervise the social content calendar, ensure timely posting, and align organic content with campaigns and sales pushes.
• KOL & Community Activation: Guide influencer seeding, community outreach, and partnerships to ensure alignment with overall brand strategy.
• Cross-Functional Alignment: Act as the single marketing contact point for the Director and sales team; prioritize resources and resolve conflicts in workload.
• Performance Review: Track and report on campaign and content performance; recommend adjustments to improve engagement, reach, and impact.
• Process Building: Establish workflows for creative requests, campaign planning, and content approvals; create systems for asset management and reuse.

Qualifications

• 3–6 years of experience in marketing, with at least 1–2 years managing a small team or agency-side project teams.
• Proven track record in brand, campaign, or content marketing, preferably in consumer goods, lifestyle, or sports.
• Strong understanding of creative production processes (briefing designers, photographers, videographers).
• Comfortable working across organic social, partnerships, and community initiatives.
• Ability to balance creative storytelling with business objectives and performance data.
• Skilled in project management: can prioritize, delegate, and manage multiple deadlines in a lean team.
• Excellent communication skills, both verbal and written, with the ability to align cross-functional teams.
• Passion for sports, lifestyle, or youth culture is a strong plus.