Marketing Manager (B2B eCommerce)

Talent Hunts Indonesia; Jakarta Selatan; Remote; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading B2B eCommerce firm is seeking an experienced digital marketing professional to develop and execute marketing campaigns. You will optimize the website and mobile app, conduct A/B tests, and manage ad campaigns. Ideal candidates have at least 5 years in digital marketing, strong data analysis skills, and a Bachelor's degree. Flexible and remote work options available, with preferences for candidates based in Singapore, Taiwan, and Hong Kong.

Qualifications

• At least 5 years of experience in digital marketing.
• Strong understanding of web analytics tools.
• Proficiency in SEO and SEM best practices.

Responsibilities

• Develop and execute marketing campaigns across channels.
• Optimize website and mobile app for user engagement.
• Conduct A/B tests for campaign performance.

Skills

Digital marketing

Data analysis

SEO

SEM

A/B testing

Google Analytics

Facebook Business Manager

Collaboration

Fluency in Chinese

Education

Bachelor's degree in Marketing or related field

Job description

Currently we are helping our client, a B2B eCommerce company to look for an agile candidate to fill their seat in Marketing.

Responsibilities:

• Develop and execute marketing campaigns across various channels, including email, social media, and paid advertising, to increase brand awareness and drive customer acquisition.
• Optimize our website and mobile app to improve conversion rates and user engagement.
• Conduct A/B tests and use data-driven insights to improve campaign performance and user experience.
• Manage and optimize our ad campaigns on Facebook and Google.
• Develop and execute SEO and SEM strategies to improve our search engine rankings and drive traffic to our website.
• Develop and implement strategies for increasing customer retention and lifetime value.
• Track and report on key performance metrics, and use data to drive decision-making.
• Collaborate with cross-functional teams, including product and engineering, to ensure our marketing efforts align with our business objectives.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• At least 5 years of experience in digital marketing, with a focus on performance marketing and data analysis.
• Strong understanding of web analytics tools such as Google Analytics and Facebook Business Manager.
• Experience with A/B testing, user research, and conversion rate optimization.
• Proficiency in SEO and SEM best practices.
• Experience managing and optimizing ad campaigns on Facebook and Google.
• Strong communication and collaboration skills.
• Ability to work independently in a fast-paced environment.
• Fluency in Chinese is a plus.
• Flexible and remote work is allowed, with preference given to candidates based in Singapore, Taiwan, and Hong Kong.