Marketing Manager

Company Confidential; Daerah Khusus Ibukota Jakarta; On-site; USD 30.000 - 50.000; Full time

Job summary

A leading company in real estate is seeking a Marketing Manager to spearhead innovative marketing strategies for villa development projects. This role involves executing marketing campaigns, conducting market research, and collaborating with sales teams to enhance visibility and lead generation. The ideal candidate will have a strong background in real estate marketing, excellent communication skills, and the ability to manage multiple projects effectively.

Qualifications

• Minimum 3 years in a marketing management role.
• Strong understanding of real estate dynamics and market trends.
• Fluency in English is a must.

Responsibilities

• Develop and execute strategic marketing plans for villa projects.
• Manage digital marketing initiatives to increase brand visibility.
• Monitor and analyze marketing performance metrics.

Skills

Strategic marketing

Market research

Digital marketing

Project management

Creative thinking

Communication

Education

Bachelor's degree in Marketing or Business Administration

Tools

Google Analytics

CRM systems

Social media management tools

Job description

• Develop and execute strategic marketing plans to promote villa development projects, short-term rental and drive sales.
• Conduct market research and analysis to identify target demographics, market trends, and competitive landscape.
• Create compelling marketing collateral, including brochures, websites, social media content, and advertising campaigns.
• Manage digital marketing initiatives, including SEO, SEM, email marketing, and social media advertising, to increase brand visibility and generate leads.
• Coordinate with internal teams, external agencies, and stakeholders to ensure seamless execution of marketing initiatives.
• Plan and execute events, such as open houses, launch parties, and community outreach programs, to engage potential buyers and promote brand awareness.
• Monitor and analyze marketing performance metrics, such as website traffic, lead conversion rates, and ROI, and adjust strategies as needed to optimize results.
• Stay updated on industry trends, best practices, and emerging technologies in real estate marketing to maintain a competitive edge.
• Collaborate with sales teams to develop effective sales tools and support sales efforts with marketing materials and resources.

Skills and Experience

• Bachelor's degree in Marketing, Business Administration, or related field.
• Proven experience marketing, with a minimum of 3 years of experience in a marketing management role.
• Strong understanding of real estate industry dynamics, market trends, and customer preferences.
• Demonstrated ability to develop and execute strategic marketing plans that drive results and achieve business objectives.
• Proficiency in digital marketing platforms and tools, including Google Analytics, CRM systems, and social media management tools.
• Excellent communication skills, with the ability to articulate complex ideas clearly and persuasively.
• Creative thinking and problem-solving skills, with a passion for innovation and continuous improvement.
• Strong project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
• Collaborative mindset, with the ability to work effectively in cross-functional teams and build relationships with internal and external stakeholders.)

Other key requirements

• Excellent verbal and written communication skills, with fluency in English a must
• Real estate marketing experience is a strong bonus
• Must be based in Bali or able to relocate to Bali

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