Marketing Manager

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PT Rpay Finansial Digital Indonesia
Daerah Khusus Ibukota Jakarta
IDR 100,000,000 - 200,000,000
Be among the first applicants.
3 days ago
Job description

We are looking for a Marketing Manager to lead and execute strategic marketing initiatives that drive brand awareness, customer engagement, and business growth. This role requires a strong understanding of digital and traditional marketing, market research, and campaign optimization. The ideal candidate will collaborate with cross-functional teams to develop impactful marketing strategies, manage budgets, and analyze performance metrics to ensure continuous improvement. If you have a proven track record in marketing leadership and a passion for data-driven decision-making, we invite you to join our team and contribute to our brand’s success.

Responsibilities:

  1. Develop and implement comprehensive marketing strategies to enhance brand visibility and support business objectives.
  2. Oversee the planning and execution of digital and traditional marketing campaigns across multiple platforms.
  3. Manage content marketing, social media strategy, and public relations efforts to ensure brand consistency.
  4. Conduct market research and competitive analysis to identify trends, customer insights, and business opportunities.
  5. Monitor and analyze key marketing performance metrics, ensuring continuous optimization and ROI improvement.
  6. Collaborate with internal teams, including sales, product development, and design, to align marketing efforts with company goals.
  7. Establish and maintain relationships with media, influencers, and key stakeholders to strengthen brand positioning.
  8. Manage marketing budgets and resource allocation to maximize efficiency and effectiveness.
  9. Stay updated on industry trends and emerging technologies to drive innovation in marketing strategies.

Qualifications & Requirements:

  1. Bachelor's degree in Marketing, Business, or a related field.
  2. Minimum of 3 years’ experience in marketing, preferably in a managerial role.
  3. Strong expertise in digital marketing, SEO, social media management, and brand development.
  4. Proven ability to analyze data, interpret marketing performance metrics, and develop data-driven strategies.
  5. Excellent communication, leadership, and project management skills.
  6. Ability to work in a fast-paced environment and manage multiple priorities effectively.
  7. Experience in budget planning and performance tracking.
  8. A creative mindset with a strategic and analytical approach to problem-solving.
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