Marketing Communication Executive

PT GUNA PRAKASA UTAMA; Jakarta Utara; On-site; IDR 89,280,000 - 133,920,000; Full time

Benefits offered by this job

Competitive compensation

Professional development

Collaborative environment

Career growth opportunities

Job summary

PT Guna Prakasa Utama is seeking a proactive Marketing Communication (Marcomm) Executive to strengthen brand presence and support marketing activities. The role focuses on events, campaigns, partnerships, and market insights to drive business growth.

The candidate will collaborate with internal teams and external partners to execute ATL/BTL programs while maintaining branding standards across branches, aiming for measurable impact and continuous improvement.

Qualifications

• Minimum Diploma (D3) in Marketing, Communications, or a related field.
• Minimum 1 year of experience in Marketing, Marketing Communication, or a related role.
• Experience in event management, B2B partnerships, ATL/BTL, or PR is a plus.

Responsibilities

• Plan and execute marketing events, campaigns, and promotional activities to support brand awareness and business objectives.
• Develop and maintain relationships with external partners, including B2B partners, vendors, and other relevant stakeholders.
• Coordinate branch marketing activities and ensure consistent implementation of branding standards and marketing materials.
• Conduct market research and monitor market trends to identify customer insights and potential business opportunities.
• Manage the planning, budgeting, execution, and reporting of offline and conventional marketing activities.
• Develop and execute ATL, BTL, and PR activities in line with the company’s marketing strategy.
• Coordinate with internal teams and external partners to ensure smooth and effective execution of marketing programs.
• Monitor and evaluate the effectiveness of marketing activities and provide recommendations for improvement.
• Perform other marketing and communication-related tasks as required by the company.

Skills

Communication

Coordination

Interpersonal skills

Planning

Organizational skills

Teamwork

Proactive

Education

Diploma (D3) in Marketing/Communications

Job description

PT Guna Prakasa Utama is a growing healthcare and aesthetic services company committed to providing high-quality services and exceptional patient experiences. We continuously strive to grow and improve through innovation, professional expertise, and a strong commitment to service excellence.

We combine medical expertise with effective marketing strategies to strengthen our brand presence, reach a wider audience, and support sustainable business growth. Our team values data-driven insights, creativity, and collaboration to build meaningful connections with customers and deliver measurable results.

About the Role

We are seeking a proactive and creative Marketing Communication (Marcomm) Executive to join our Marketing team. This role plays an important part in strengthening brand presence, supporting marketing activities, and building strong relationships with customers and external partners.

Key Responsibilities

Plan and execute marketing events, campaigns, and promotional activities to support brand awareness and business objectives.

Develop and maintain relationships with external partners, including B2B partners, vendors, and other relevant stakeholders.

Coordinate branch marketing activities and ensure consistent implementation of branding standards and marketing materials.

Conduct market research and monitor market trends to identify customer insights and potential business opportunities.

Manage the planning, budgeting, execution, and reporting of offline and conventional marketing activities.

Develop and execute ATL, BTL, and PR activities in line with the company’s marketing strategy.

Coordinate with internal teams and external partners to ensure smooth and effective execution of marketing programs.

Monitor and evaluate the effectiveness of marketing activities and provide recommendations for improvement.

Perform other marketing and communication-related tasks as required by the company.

What We're Looking For

Minimum Diploma (D3) in Marketing, Communications, or a related field.

Minimum 1 year of experience in Marketing, Marketing Communication, or a related role.

Experience in event management, B2B partnerships, ATL/BTL, or PR is a plus.

Strong communication, coordination, and interpersonal skills.

Good planning and organizational skills.

Able to work independently and as part of a team.

Proactive, easygoing, outgoing, and comfortable interacting with different people.

Willing to work in a fast-paced environment.

What We Offer

Competitive compensation package.

Professional development and continuous learning opportunities.

Collaborative and dynamic work environment.

Opportunity to work with a growing healthcare and aesthetic brand.

Exposure to data-driven marketing strategies and innovative digital campaigns.

Career growth opportunities within the organization.