Marketing Analyst

Tripledot Studios; Daerah Khusus Ibukota Jakarta; Hybrid; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading mobile games company is seeking a Marketing Analyst to manage user acquisition campaigns and optimize marketing spend. The role involves overseeing marketing efforts across multiple channels and producing comprehensive performance reports. Candidates should be analytical, adaptable, and knowledgeable in digital advertising. This position offers hybrid working and numerous employee benefits.

Benefits

24 days holiday

Hybrid Working

20 days fully remote working

Regular company events

Daily provided breakfast and lunch

Health insurance

Employee Assistance Program

Festivity Allowance

Qualifications

• Available and eligible to work in London.
• Experience in managing high-scale user acquisition campaigns.
• Strong analytical skills with the ability to optimize marketing spend.

Responsibilities

• Manage the full user acquisition process for mobile games.
• Oversee marketing campaigns across multiple platforms.
• Produce comprehensive reporting and analysis of ROI.

Skills

Analytical and metric-driven

Fast learner

Organised with high attention to detail

Collaborative in fast-paced environment

Strong knowledge of mobile games market

Experience with digital advertising

Job description

Marketing Analyst

Department: Marketing

Employment Type: Permanent - Full Time

Location: Jakarta, ID

Description

Tripledot Studios is on track to become one of the largest independent mobile games companies in the world.

We are a multi-award-winning organisation, and following our recent acquisition announcement, we’re preparing to grow into a global 2,500+ strong team across 12 studios.

Our expanded portfolio is set to include some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.

Tripledot’s guiding principle remains the same: when people love what they do, what they do will be loved by others.

We’re building a company we’re proud of – one filled with driven, incredibly smart & detail orientated people, who LOVE making games.

Our ambition is to become the most successful games company in the world, and we’re just getting started.

Take a look at our games: iOS Store + Google Play

Role Overview

Role Overview

The position involves managing high-scale UA campaigns, optimizing marketing spend, and collaborating closely with product, monetization, and creative teams.

The role requires operational management of campaigns, creative assets, and platform relationships to maximize revenue and user growth.

Key Responsibilities

• Managing the full UA process for a mobile game - Planning and execution of marketing campaigns.
• Overseeing the marketing campaigns across multiple channels and platforms.
• Producing comprehensive reporting, analysis of ROI and identifying new opportunities to support our key games.
• Experimenting and analysis of campaigns for existing and new games.
• Developing briefings for ad creatives and helping with the production of marketing materials.
• Managing business relationships and day-to-day communications with partners (such as Google and Facebook).
• Working closely with the product team to improve the game to help drive revenue.

Required Skills, Knowledge and Expertise

• Analytical and metric-driven.
• Fast learner with the ability to be adaptable.
• Organised with high attention to detail
• Ability to work in a collaborative, fast paced environment.
• Available and eligible to work in London
• Strong knowledge about the mobile games market and KPIs for various different game genres
• Experience with digital advertising – big plus!

Working at Tripledot

• 24 days holiday: 12 Days in your first year but then enjoy 24 days of paid holiday to relax and refresh throughout the year, in addition to national & bank holidays.
• Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
• 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
• Regular company events and rewards: Join in regular events and rewards that celebrate cultural events, our achievements and our team spirit.
• Breakfast & Lunch: Relish daily provided breakfast and lunch to keep you fueled and focused.
• BPJS HEALTH: Elevate your well-being and peace of mind, ensuring robust health security with seamless enrolment in BPJS Health!
• BPJS SOCIAL: Secure your employment rights with BPJS Social.
• Festivity Allowance: Celebrate festive occasions with an additional festive allowance.
• Health Insurance: Stay covered with comprehensive health insurance for you and your loved ones.
• Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
• Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]