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A leading company in the beverage sector is seeking a Sales Manager to oversee regional sales operations, develop strategies, manage a team, and drive customer engagement. The role requires a strong background in sales and a proven track record in the FMCG industry. You will be responsible for achieving revenue targets while building relationships with key clients and stakeholders, making it crucial to have excellent communication and negotiation skills.
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Summarize / Overview of the objective of the role
Responsible for managing sales operations, meeting revenue targets, and expanding the customer base within their designated regions.
Responsibilities
SALES STRATEGY AND PLANNING
Develop and implement sales strategies to achieve regional sales targets
Conduct market analysis to identify opportunities and threats
Set sales targets and performance metrics for the sales team
TEAM MANAGEMENT
Recruit, train, and mentor sales representatives
Monitor team performance, provide feedback, and conduct performance reviews
Foster a high-performance sales culture within the team
CUSTOMER RELATIONSHIP MANAGEMENT
Build and maintain strong relationships with key customers and stakeholders
• Address customer needs and resolve issues to ensure high customer satisfaction
• Negotiate and close deals with key accounts
SALES OPERATIONS
Monitor sales activities and track progress against sales targets
Prepare sales reports and forecasts for senior management
Ensure compliance with company policies and industry regulations
MARKET AND COMPETITOR ANALYSIS
Stay informed about market trends, competitor activities, and industry developments
Adjust sales strategies based on market insights and competitive analysis
BUDGET MANAGEMENT
Manage the regional sales budget, controlling expenses and optimizing resource Ensure
effective use of sales tools and resources to maximize productivity
COLLABORATION
Work closely with marketing, product development, and customer service teams Collaborate
with other regional managers to share best practices and drive overall
Qualifications
Min 5 years in Sales Manager in FMCG, beverage is preferable
Bachelor’s degree in Business, Marketing, or a related field
Experience in developing and implementing sales strategies to drive business growth
Strong background in B2B/B2C sales, preferably in [industry-specific] sectors
Successfully led teams in multiple territories with diverse market dynamics
Experience in working with distributors, channel partners, and direct sales teams
Expertise in contract negotiation, pricing strategies, and customer retention
Fluently speak in English
Microsoft Office Suite (Excel, PowerPoint, Word)
Salary match Number of applicants Skills match
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