Live Commerce Host Trainer

AnyMind Group; Jakarta Pusat; On-site; IDR 66,960,000 - 111,600,000; Full time

Job summary

AnyMind Group in Jakarta is seeking a Live Commerce Host Trainer to coach hosts on brand guidelines, platform rules, and live selling best practices. You will develop hosts’ skills in public speaking, tone, pacing, and camera presence to drive engaging live sessions.

You will train on product knowledge, promotional techniques, and how to use live commerce features like pinning, vouchers, giveaways, and flash deals, while monitoring metrics to improve GMV, CTR, watch time, and retention.

Qualifications

• Minimum 1 year experience as a live host, live seller, or live commerce trainer.

Responsibilities

• Train and coach hosts on brand guidelines, platform rules, and live selling best practices.

Skills

Public speaking

Body language

Tone

Pacing

Camera presence

CTA techniques

Objection handling

Soft selling

Hard selling

Urgency

Audience engagement

Product knowledge

Coaching

Leadership

GMV

CTR

Watch time

Conversion

Retention

Emotional intelligence

Adaptability

Education

Bachelor’s degree in Communications, Marketing, Media, or related field

Tools

TikTok Shop

Shopee Live

Job description

Live Commerce Host Trainer

Job Desk

• Train and coach hosts on brand guidelines, platform rules, and live selling best practices.

• Develop hosts’ skills in public speaking, body language, tone, pacing, and camera presence.

• Train sales & pitching techniques, including CTA, objection handling, soft/hard selling, and creating urgency.

• Improve audience engagement and retention through comment handling, interaction, and crowd management.

• Train hosts on product knowledge, product presentation, and promotional techniques.

• Ensure hosts can effectively use live commerce features such as product pinning, vouchers, giveaways, and flash deals.

• Monitor live performance metrics and provide actionable feedback to improve GMV, conversion, and retention.

Job Specifications

• Minimum 1 year experience as a live host, live seller, or live commerce trainer.

• Proven experience with TikTok Shop, Shopee Live , or similar platforms.

• Strong knowledge of live selling, sales psychology, audience engagement, and CTA techniques.

• Excellent communication, presentation, coaching, and leadership skills.

• Proficient in live commerce tools and backend features.

• Able to analyze metrics such as GMV, CTR, watch time, conversion, and retention.

• High emotional intelligence, adaptable, patient, and comfortable working in a fast-paced environment.

• Bachelor’s degree in Communications, Marketing, Media, or related field is preferred.