Lead Product Manager, Demand & Ads

GrabTaxi Holdings Pte. Ltd.; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading superapp company in Jakarta seeks a Lead Product Manager for their Demand and Ads Team. This role involves managing product strategy and enhancing consumer experience through promotions. Candidates should have at least 5 years in product management, expertise in market analysis, and proficiency with AI tools. The company offers comprehensive benefits, including life and medical insurance, and flexible work arrangements.

Benefits

Term Life Insurance

Comprehensive Medical Insurance

Customizable benefits package

Parental and Birthday leave

Volunteering leave

FlexWork arrangements

Qualifications

• At least 5 years of direct experience in product management at a tech company.
• Experience managing the product lifecycle including market research and defining requirements.
• Fluency in using AI-powered tools for product fundamentals.

Responsibilities

• Oversee product concepts, roadmap, and strategies.
• Promote market analysis and user research to validate product concepts.
• Collaborate with design teams to create compelling user experiences.
• Coordinate with partners to implement product strategies.
• Lead product meetings to foster understanding and guide decision-making.

Skills

Product lifecycle management

Market analysis

User research

Team collaboration

Data analysis

Experience with AI tools

Job description

About Grab and Our Workplace

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

Get to Know the Team

The mission of the Demand & Ads Team is to drive economic growth by building a platform that helps people discover, engage, and connect with the best businesses in Southeast Asia. The Team shapes consumer demand to transact in Grab's marketplace through incentives and awareness of businesses. As a critical lever, promotions serve as fuel for growth, driving demand for existing services and new products on Grab.

Get to Know the Role

We are looking for a dynamic and experienced Lead Product Manager to join our Demand and Ads Team. You will be responsible for platform and consumer experience of promotions, an important lever for improving the perception of affordability of Grab services. This project includes working with teams from Grab Services (Food, Mart, Mobility) and diving deeper into the need for promotions to create new consumer experiences that increase transactions sustainably. You will report to the Head of Product for Demand.

The Critical Tasks You Will Perform

• Oversee product concepts, roadmap, and strategies, ensuring agreement on goals and market trends.
• Promote market analysis, user research, and focus groups to validate product concepts and prototypes, developing business cases for new programmes.
• Collaborate with the design team to create compelling user experiences, and clear user stories for engineering teams.
• Coordinate with partners across the organisation to plan and implement product strategies, manage dependencies, oversee product roll-outs, and gather customer feedback.
• Lead product meetings with diverse team members to foster understanding and lead decision-making based on market insights and competitive landscape analysis.

What Essential Skills You Will Need

• You will have at least 5 years of direct experience in product management at a tech company in either platform or user-centric products.
• You will need to showcase your experience managing the product lifecycle including initial concept, market research, defining product requirements, working with teams and ongoing product management
• You will have experience applying qualitative sense-making with quantitative, data-driven insights, ensuring that all decisions are grounded in analysis and practical understanding.
• You will have experience conveying complex concepts and strategies to team members. This includes distilling technical details for non-technical leadership, translating strategic goals for engineering teams, and providing applicable guidance for operations.
• You will demonstrate fluency in using AI-powered tools to supercharge product fundamentals including product deliverables (PRDs, research), data analysis, and prototyping

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours

What We Stand For At Grab

We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.