KOL Specialist & CRM

Talent Insider; Daerah Khusus Ibukota Jakarta; On-site; IDR 200,000,000 - 300,000,000; Full time

Job summary

An upcoming HR consultancy service is seeking a dynamic individual to manage influencer collaborations and marketing strategies. This role involves building relationships with high-quality influencers, negotiating partnerships, and enhancing brand visibility through effective marketing strategies. The ideal candidate will have a strong background in marketing or business, excellent communication skills, and a passion for the fashion and jewelry industries. Join this innovative firm to drive impactful campaigns and contribute to the growth of leading brands in Indonesia.

Qualifications

• Bachelor's degree in Business or Marketing required.
• Experience in Marketing, KOL, PR, Branding, or Partnerships is essential.

Responsibilities

• Build relationships with influencers and manage collaborations.
• Conduct marketing analysis and optimize channel performance.

Skills

Negotiation Skills

Communication Skills

Analytical Skills

Strategic Thinking

Problem-Solving Skills

Education

Bachelor's degree in Business

Bachelor's degree in Marketing

Job description

Talent Insider is an upcoming HR Consultancy Service, founded in 2021. Our clients have been some of the leading brands in Indonesia, and this service continues to expand.

Registered in Singapore & Indonesia, we can assist with your growth plans and strategies, and continue to expand our regional presence with strong regional partners to assist our client in recruitment and branding strategy.

Job Description

• Build and nurture relationships with high-quality influencers across various channels; negotiate and establish collaborations to promote the company’s brand and products.
• Coordinate with internal teams to select suitable influencers based on project needs and assist other channel operations to enhance product exposure and brand awareness, achieving collective operational goals.
• Manage and optimize the end-to-end influencer collaboration process, including initial contact, negotiation, contract signing, and ongoing follow-up.
• Monitor, analyze, and report on key performance indicators and results from influencer collaborations. Compile influencer content assets and complete periodic data reports, continuously optimizing influencer mixes and placement frequencies to enhance campaign effectiveness.

CRM Partnerships

• Conduct marketing and channel performance analysis, develop optimization strategies, and analyze customer behavior.
• Identify and negotiate collaborations with brands, designers, and key industry professionals.
• Manage relationships with social media influencers, celebrities, and media personalities.
• Oversee content partnerships and ensure alignment with the brand’s vision and standards.
• Maintain existing client relationships and proactively identify and pursue new client opportunities.

Requirement

• Bachelor's degree in Business, Marketing, or a related field.
• Experience in Marketing, KOL, PR, Branding, or Partnerships, ideally within the jewelry and fashion industries.
• Strong understanding of media relations, influencer marketing, and branding.
• Excellent negotiation, communication, and presentation skills.
• Strategic thinker with creative problem-solving abilities.
• Passion for fashion and jewelry is a plus.
• Strong analytical skills with experience in data analysis, segmentation, and reporting.