Hybrid Digital Media & PR Specialist — Tangerang

Dexa Group; Tangerang; Hybrid; IDR 120,000,000 - 240,000,000; Full time

Benefits offered by this job

Health benefits

Hybrid work model

Competitive salary

Job summary

Dexa Group in Tangerang, Indonesia, is seeking a creative Social Media & PR Specialist to manage online presence and drive brand awareness through innovative social media and PR strategies. The role blends remote work with required in-office collaboration in Tangerang.

The ideal candidate has 2-4 years in social media management and public relations, excellent Indonesian writing, and familiarity with tools like Hootsuite, Buffer, and analytics platforms. Experience in e-commerce is a plus.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, or a related field.
• 2-4 years of experience in social media management and/or public relations.
• Proven ability to create engaging social media content and manage online communities.

Responsibilities

• Develop and implement engaging social media strategies across platforms (Instagram, Facebook, X, LinkedIn, TikTok).
• Create compelling platform-specific content, including graphics, videos, and copy.
• Monitor channels, respond to comments/messages, and foster community interaction.
• Manage online reputation, monitor brand mentions, and address feedback or concerns.
• Execute PR activities, including drafting press releases, pitching stories to media, and handling media inquiries.
• Collaborate with marketing to align social media and PR with campaigns.
• Track and analyze performance metrics, providing reports and insights.
• Identify and engage with relevant influencers and brand advocates.
• Stay updated on social media trends and PR best practices.
• Support planning and execution of online and offline brand events.

Skills

Social media management

Content creation

Community management

English proficiency

Bahasa Indonesia fluency

Analytics

Influencer outreach

Education

Bachelor's degree in Marketing/Communications/Digital Media

Tools

Hootsuite

Buffer

Google Analytics

Job description

Dexa Group in Tangerang, Indonesia, is seeking a creative Social Media & PR Specialist to manage online presence and drive brand awareness through innovative social media and PR strategies. The role blends remote work with required in-office collaboration in Tangerang.

The ideal candidate has 2-4 years in social media management and public relations, excellent Indonesian writing, and familiarity with tools like Hootsuite, Buffer, and analytics platforms. Experience in e-commerce is a plus.