Hotel Marketing Strategy & Digital Growth Lead

Pt Smart,Tbk; Jawa Barat; On-site; IDR 40,000,000 - 68,000,000; Full time

Job summary

Jakarta Marriott Hotel is seeking a confident Graphic Design/Marketing professional to lead brand-aligned marketing initiatives across traditional and digital channels. You will work with regional eCommerce and Marketing teams to integrate efforts with sales activities and drive topline revenue.

The role focuses on campaign development, activation, and performance reporting to SMR leadership, with collaboration across hotel operations and external partners.

Qualifications

• 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major.
• 4 years of experience in sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred.
• OR a 4-year bachelor's degree in Marketing, Public Relations, Business or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

Responsibilities

• Develops and executes the overarching marketing strategy for hotel marketing plans and budgets.
• Cultivates partnership with demand generation strategy development (SMR).
• Reconciles marketing plan monthly with accruals, forecast in conjunction with Director of Finance.
• Leads property-level Programming and Activation, based on brand guidelines.
• Serves as the hotel brand guardian / liaison, verifying all marketing reflects brand voice.
• Leads the strategic pull-through of continent and brand promotions and campaigns.
• Partners with Revenue Management to develop and execute promotional strategy.
• Develops and manages property email marketing strategy, digital strategy across M.com and Third-Party sites.

Skills

Marketing

Public Relations

Brand Management

Digital advertising

Education

2-year degree

Bachelor's degree

Job description

Jakarta Marriott Hotel is seeking a confident Graphic Design/Marketing professional to lead brand-aligned marketing initiatives across traditional and digital channels. You will work with regional eCommerce and Marketing teams to integrate efforts with sales activities and drive topline revenue.

The role focuses on campaign development, activation, and performance reporting to SMR leadership, with collaboration across hotel operations and external partners.