Growth-Driven Digital Marketing Leader

PT Sinaran Harindo Pratama; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

PT Sinaran Harindo Pratama is seeking a Digital Marketing Executive - Assistant Supervisor to design and execute multi-channel digital marketing strategies. You will lead content creation teams, drive campaigns across Google, Meta, Instagram, and TikTok, and monitor KPIs to align with business goals.

Ideal candidates possess 3-5 years of digital marketing experience, a Bachelor's degree in a related field, and strong analytics to optimize campaigns for engagement and sales.

Qualifications

• Minimum 3-5 years of experience in digital marketing.
• Minimum S1 education in Communication, Marketing, Digital Media, or related field.
• Proficiency in SEO, SEM, Google Ads, Meta Ads, Instagram, and other social media platforms.
• Ability to design, manage, and evaluate content and social media campaigns focused on increasing engagement and sales conversion.
• Proficiency in Microsoft Office, Adobe Illustrator, Adobe Photoshop, photography and videography techniques, graphic design, Canva, Capcut, VN, AfterEffects, and other editing applications.
• Experience using analytics tools (such as Meta Business Suite, Google Analytics, or similar tools) to measure campaign performance and ROI.
• Ability to read data and optimize strategy based on KPIs such as CTR, conversion rate, and revenue.
• Experience running and optimizing paid advertising (Facebook Ads, Instagram Ads, TikTok Ads) to achieve sales targets.
• Persuasive copywriting skills oriented toward closing sales.
• Ability to create regular social media performance reports, including analysis of contribution to sales.
• Strong leadership, communication, and team management skills.
• Creative, proactive, and up-to-date with latest digital trends.

Responsibilities

• Understand digital marketing strategies and current social media trends (Instagram, TikTok, Facebook, Twitter, etc.).
• Determine the most effective digital marketing channels.
• Monitor digital trends and innovations to ensure the company stays up-to-date with market developments.
• Manage, plan, and execute digital advertising campaigns on platforms such as Google Ads, Facebook Ads, Instagram Ads, and TikTok Ads.
• Develop innovative concepts and follow viral trends while managing content creator and graphic design teams.
• Establish KPIs for the company's digital marketing team to ensure alignment with company targets.
• Provide regular reports and evaluations from all digital marketing departments (design, multimedia, and content creation).

Skills

SEO

SEM

Google Ads

Meta Ads

Instagram

Facebook Ads

TikTok Ads

Content creation

Analytics tools

Leadership

Communication

Team management

Copywriting

Education

Bachelor's degree

Tools

Microsoft Office

Adobe Illustrator

Adobe Photoshop

CapCut

Canva

VN

AfterEffects

Google Analytics

Meta Business Suite

Job description

PT Sinaran Harindo Pratama is seeking a Digital Marketing Executive - Assistant Supervisor to design and execute multi-channel digital marketing strategies. You will lead content creation teams, drive campaigns across Google, Meta, Instagram, and TikTok, and monitor KPIs to align with business goals.

Ideal candidates possess 3-5 years of digital marketing experience, a Bachelor's degree in a related field, and strong analytics to optimize campaigns for engagement and sales.