General Manager Marketing Strategy

PT Lotte Shopping Indonesia; Jakarta Timur; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

PT Lotte Shopping Indonesia seeks a General Manager Strategy to enhance customer relationship management and foster effective partnerships to meet sales goals. The ideal candidate will possess extensive experience in marketing strategy and project management, thriving in a dynamic retail environment. Join a leading retail company committed to innovation and excellence.

Qualifications

• Minimum 5 years of experience in marketing planning and strategy management within the Retail industry.
• Strong project management skills with the ability to coordinate multiple stakeholders.
• Excellent communication and stakeholder management skills.

Responsibilities

• Design comprehensive marketing strategy, budget, and promotional plan for a full year.
• Monitor implementation of promotions according to the system's process and cost ratio.
• Manage company’s public relations activities and CSR projects.

Skills

Project Management

Communication

Stakeholder Management

Creative Mindset

Event Technology Proficiency

Education

Bachelor's degree in Marketing

Job description

As the General Manager Strategy at PT Lotte Shopping Indonesia, you will be responsible for developing and coordinating strategic work plans focused on customer relationship management to support the achievement of daily and periodic sales and profitability targets. Lead the planning and execution of promotional activities and strategic partnerships, including the implementation of promotional events, approval of proposals, and supervision of proposal and budget preparation. You will oversee the performance evaluation process, ensuring alignment with company policies and performance standards.

Responsibilities:

Design comprehensive marketing strategy, budget, and promotional plan for a full year.

Formulate budgetary projections for the marketing strategies that will be executed.

Monitored the implementation of promotions in accordance with the system's process, cost ratio, and traffic volume.

Review all proposals concerning marketing activities, including budgeting and online, prior to submitting them to the director for approval.

Effective branding and promotion management development and implementation.

Manage the financing of marketing activities or events.

Collaborate closely with cross-functional teams (e.g. marketing, PR, commercial) to ensure seamless integration of events with broader campaigns.

Community Engagement and Manage the company's Public Relations activities and CSR (Corporate Social Responsibility) projects.

Establishing partnerships with external entities to facilitate the marketing strategy.

Monitor and assess the daily performance improvement and overall performance of the entire team.

Qualification:

Minimum 5 years of experience in marketing planning & strategy management, preferably within the Retail industry.

Strong project management skills with the ability to coordinate multiple stakeholders and manage complex logistics.

Excellent communication and stakeholder management skills, with the ability to build relationships with key partners and vendor.

Creative mindset with the ability to conceptualise and deliver innovative, engaging event experience.

Proficient in event technology and digital platforms to enhance event experiences.

Bachelor's degree in Marketing, Communications, or a related field.

About us

PT Lotte Shopping Indonesia is a leading retail and e-commerce company, known for its commitment to innovation, customer-centricity, and sustainable business practices. With a strong presence in the Indonesian market, we are dedicated to providing our customers with a seamless and enjoyable shopping experience, both online and in-store. Our company is driven by a talented and diverse team of professionals who share a passion for excellence and a vision for the future.

If you're ready to embark on an exciting new chapter in your career and contribute to the growth of PT Lotte Shopping Indonesia, we encourage you to apply for this position now.

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Retail & Consumer Products More than 10,000 employees

PT Lotte Shopping Indonesia and PT Lotte Mart Indonesia are subsidiary companies of Lotte Group, one of the Top Five biggest groups with diverse businesses in Korea** and one of the leading multinational retail companies in Indonesia. Currently, we have 48 stores across Indonesia and still counting.

VISION

Lifetime Value Creator

Our Resolution for the Next 50 Years

MISSION

We enrich people’s lives by providing superior products and services that our customers love and trust.

PT Lotte Shopping Indonesia and PT Lotte Mart Indonesia are subsidiary companies of Lotte Group, one of the Top Five biggest groups with diverse businesses in Korea** and one of the leading multinational retail companies in Indonesia. Currently, we have 48 stores across Indonesia and still counting.

VISION

Lifetime Value Creator

Our Resolution for the Next 50 Years

MISSION

We enrich people’s lives by providing superior products and services that our customers love and trust.