Ecommerce Ads Specialist

PT Bangunan Jaya Cemerlang; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A reputable advertising firm in Jakarta is looking for an experienced Advertising Specialist. You will develop and implement paid advertising strategies across platforms like Shopee, Lazada, and Tokopedia. Candidates should have at least 3 years of e-commerce ad experience and strong analytical skills. This position demands a proactive mindset to enhance campaign performance and collaborate effectively with teams.

Qualifications

• At least 3 years of experience handling e-commerce ads.
• Proficient in analyzing performance metrics using relevant tools.
• Strong verbal and written skills for collaboration.

Responsibilities

• Develop advertising strategies for various platforms.
• Create and manage ad campaigns with defined objectives.
• Optimize underperforming ads to improve results.

Skills

Advertising strategy development

Paid advertising management

Data analysis

Ad optimization

Collaboration

Education

S1 degree

Tools

Shopee Ads

Lazada Sponsored Solutions

Tokopedia TopAds

Google Analytics

Job description

Job Description

• Advertising Campaign Strategy：Develop and implement paid advertising strategies on Shopee Ads, Lazada Sponsored Solutions, and Tokopedia TopAds to drive traffic, conversions, and revenue.
• Campaign Setup and Management：Create and manage ad campaigns, including defining objectives, setting budgets, and monitoring performance metrics like ROI, CPC, CTR, and conversion rates.
• Performance Monitoring and Optimization：Identify underperforming ads and optimize ad copy, visuals, keywords, and targeting strategies to improve results.
• Collaboration and Coordination：Work closely with internal teams (e.g., content creators, graphic designers, and sales) to produce high-quality ad creatives.
• Reporting and Insights：Use data-driven recommendations to refine advertising strategies and achieve business goals.
• Platform Expertise:Strong knowledge of Shopee Ads, TikTok Ads Manager, and Tokopedia TopAds tools.

Requirements

• Min. S1, min 3 tahun handle ads ecommerce.
• Platform Expertise:Strong knowledge of Shopee Ads, Lazada Sponsored Solutions, and Tokopedia TopAds tools.
• Data Analysis:Proficiency in analyzing performance metrics (e.g., ROI, CTR, and sales uplift) using Excel, Google Analytics, or platform-specific dashboards.
• Ad Optimization:Expertise in A/B testing, keyword selection, and ad placement strategies to enhance campaign efficiency.
• Strong verbal and written skills to present campaign insights and collaborate with cross-functional teams.
• Quick thinking and decision-making to address campaign issues or underperformance.