SEO Specialist

Masari Group; Daerah Khusus Ibukota Jakarta; On-site; IDR 100,000,000 - 200,000,000; Full time

Job summary

An established industry player in luxury retail seeks a dynamic SEO Specialist to enhance online visibility and drive traffic. This role involves developing and executing innovative SEO strategies, optimizing website elements, and collaborating with content teams to create high-quality, SEO-friendly content. The ideal candidate will demonstrate a strong understanding of search engine algorithms and possess hands-on experience with popular SEO tools. Join a forward-thinking company that values creativity and analytical skills, and contribute to the growth of a prestigious brand in the fashion industry.

Qualifications

• 1+ years of SEO experience with proven success in increasing organic traffic.
• Strong understanding of search engine algorithms and ranking factors.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Develop and execute SEO strategies to enhance website visibility.
• Conduct keyword research and optimize on-page elements.
• Monitor SEO performance metrics and adjust strategies accordingly.

Skills

SEO Strategies

Keyword Research

On-page Optimization

Technical SEO

Content Creation

Google Analytics

Analytical Skills

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Information Technology

Tools

SEMrush

Ahrefs

Moz

Screaming Frog

WordPress

Magento CMS

Job description

-Develop and execute SEO strategies to improve website visibility, traffic, and search rankings.
- Conduct keyword research and competitive analysis to identify opportunities for growth.
- Optimize on-page elements, including meta tags, headers, content, and URL structures, to align with SEO best practices.
- Manage and improve technical SEO aspects, such as site speed, crawlability, and mobile-friendliness.
- Oversee the creation of high-quality, SEO-friendly content in collaboration with the content team.
- Monitor and analyze SEO performance metrics using tools like Google Analytics, Google Search Console, and third-party platforms.
- Stay updated on search engine algorithm changes and adjust strategies accordingly

Requirements:

- Bachelor’s degree in Marketing, Communications, Information Technology, or a related discipline.
- Minimum of 1 year of hands-on experience in SEO with demonstrable success in increasing organic rankings and traffic.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, or equivalent.
- Solid understanding of search engine algorithms, Google ranking factors, and modern SEO techniques.
- Familiarity with HTML, CSS, and CMS platforms such as WordPress. Familiarity with or experience using Magento CMS is an advantage.
- Strong analytical skills with the ability to interpret performance metrics and make data-informed decisions.
- Proven ability to manage multiple projects, prioritise tasks, and meet deadlines.
- Excellent verbal and written communication skills, with the ability to clearly present findings and recommendations to stakeholders.
- Having a portfolio or documented SEO case studies from past projects is a plus.
- Understanding of or strong interest in the fashion industry and related topics is a plus

What's your expected monthly basic salary?

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Retail & Consumer Products 101-1,000 employees

Established in Jakarta 40 years ago, Masari Group is one of Indonesia's leading Luxury Retail Companies, with retail locations in Jakarta, Surabaya and Bali, with portfolio brands that include the Hermès Boutique, Lanvin boutiques, the Masari multi-brand boutiques, RODO stores, Glow Living Beauty Stores, Petit Bateau boutiques, Under Armour, Givenchy and Faure Le Page.

To support our business expansion, we are inviting a highly qualified professional to fill the position as advertised.

Established in Jakarta 40 years ago, Masari Group is one of Indonesia's leading Luxury Retail Companies, with retail locations in Jakarta, Surabaya and Bali, with portfolio brands that include the Hermès Boutique, Lanvin boutiques, the Masari multi-brand boutiques, RODO stores, Glow Living Beauty Stores, Petit Bateau boutiques, Under Armour, Givenchy and Faure Le Page.

To support our business expansion, we are inviting a highly qualified professional to fill the position as advertised.