Staff Marketing (Mandarin) Placement: Bintan, Kepulauan Riau

PT Bintan Resort Cakrawala; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 100,000,000 - 200,000,000; Full time

Job summary

Join a leading resort management company as a Staff Marketing and Promotion (China Representative). You will drive marketing efforts in the Chinese market, creating strategic plans and engaging campaigns to strengthen brand presence and customer acquisition.

Qualifications

• 1-2 years of experience in marketing, preferably in tourism and hospitality.
• Experience in marketing for Chinese audiences.

Responsibilities

• Developing and implementing strategic marketing plans for the Chinese market.
• Collaborating to create engaging content and campaigns.
• Analyzing market trends to optimize marketing initiatives.

Skills

Fluent in Mandarin

Communication

Interpersonal Skills

Education

Bachelor's degree in Marketing

Job description

About the role:

We are seeking a highly motivated and experienced Staff Marketing and Promotion (China Representative) to join our dynamic team at PT Bintan Resort Cakrawala (Bintan Resorts International). In this full-time role, you will be responsible for driving our marketing and promotional efforts in the Chinese market, helping to strengthen our brand presence and drive customer acquisition.

What you'll be doing

1. Developing and implementing strategic marketing plans to promote our resort offerings to the Chinese market
2. Collaborating with key stakeholders to create engaging content and campaigns that resonate with our target audience
3. Executing a range of marketing & promotions activities, events, familiarization, and partnerships to boost destination awareness and optimize campaign performance
4. Analyzing market trends and customer data to identify opportunities and optimize marketing initiatives
5. Building and maintaining strong relationships with key media, influencers, and industry partners in China market
6. Monitoring and reporting on the performance of marketing activities, making data-driven recommendations for improvement

What we're looking for

1. Minimum Bachelor's degree in Marketing, Communications, or relevant studies
2. Having 1-2 years of experience in marketing, preferably in the tourism and hospitality industry (proven success in the Chinese market is a plus)
3. Experience in marketing, brand activation, and campaign planning for Chinese audiences
4. FLUENT IN MANDARIN is a must, with proficiency in English (spoken & written)
5. Strong understanding of the Chinese consumer landscape & trends, including digital and social media trends
6. Excellent communication and interpersonal skills, with the ability to effectively liaise with internal and external stakeholders
7. Proactive, creative, and adaptable, thriving in a fast-paced, dynamic environment

About us

PT Bintan Resort Cakrawala is a fast-growing company managing the prestigious Bintan Beach International Resorts in Lagoi.

Our vision is to make Bintan Resorts a world-favorite tourism destination in Asia, with a mission to develop Bintan Resorts into a world-class integrated resort.

Additional Information

• Company provisions include water supply, roads, telkom, landfill, power, ferry terminal, fire station, service apartments, medical clinics, housing & dormitories, transportation, pasar, oleh-oleh, and more.
• We operate several hotels, resorts, and golf courses including Holiday Inn, Anmon, The Sanchaya, among others.
• Location: Bintan Island, approximately 45 minutes from Singapore.