Manager Content Marketing

Job Description:

• Leads content team members on each Fashion Brand : Laskala Batik, Laskala Perfume, and Laskala Basic.
• Developing and executing a comprehensive content marketing strategy that aligns with the overall business goals
• Managing and monitoring the creation of high-quality content that engages and educates the target audience to increase brand visibility, and drive lead generation
• Collaborate with cross-functional teams such as design, product, sales, and performance marketing to ensure that all content is cohesive, on-brand, and supports overall marketing initiatives
• Manage the content creation process from ideation to publication, including writing, editing, and proofreading articles, blog posts, case studies, and social media posts
• Continuously analyze and report on the content marketing program's success, making data-driven recommendations for improvement and optimization
• Maintain the ranking of specific targeted keywords that are relevant to our product line by crafting engaging and informative content marketing
• Stay up-to-date with the latest trends (such as content, design and etc), incorporating specific prompts, and keeping abreast of Instagram algorithm changes to implement the best SEO and content marketing strategies
• End-to-end handling with partnership account or KOL

Jenis Pekerjaan: Penuh Waktu

Upah: Rp10.000.000 - Rp12.000.000 per bulan

Ability to Commute/Relocate:

• Bekasi: Reliably commute or planning to relocate before starting work (Diutamakan)

Experience:

• Manager Content Marketing: 2 years (Diwajibkan)