Digital Marketing Specialist

The Cakap Group; Bali; On-site; USD 25,000 - 55,000; Full time

Job summary

An innovative hospitality management firm is seeking a passionate digital marketing specialist to join their dynamic team. In this role, you will plan and execute engaging marketing campaigns while collaborating with cross-functional teams to create compelling content. Your expertise in SEO, Google Analytics, and social media will be crucial in driving brand engagement and growth. This is an exciting opportunity to shape the digital presence of a forward-thinking company and make a measurable impact in the hospitality industry. If you thrive in a fast-paced environment and love to create results, we want to hear from you!

Qualifications

• 2+ years of experience in digital marketing or related roles.
• Proficiency in SEO, SEM, and social media advertising.

Responsibilities

• Plan and optimize digital marketing campaigns across multiple channels.
• Monitor and analyze campaign performance using tools like Google Analytics.

Skills

SEO

Google Analytics

Digital Marketing

Social Media Advertising

Content Marketing

Analytical Skills

Communication Skills

Project Management

Education

Bachelor's degree in Marketing

Bachelor's degree in Digital Media

Tools

Google Analytics

Social Media Platforms

Job description

About The Cakap Group

The Cakap Group is a hospitality management and restaurant consulting firm based in Indonesia. We specialize in providing the essential foundation and expert guidance necessary for startup investors to transform their visionary concepts into thriving and lucrative businesses.

If you’re passionate about building brands, engaging audiences, and creating measurable results, we’d love to have you on board!

Responsibilities:

1. Plan, execute, and optimize digital marketing campaigns across multiple channels (social media, email, display, search, etc.).
2. Develop SEO and content marketing strategies to increase organic reach and engagement.
3. Monitor and analyze campaign performance using tools like Google Analytics and other tracking software.
4. Collaborate with cross-functional teams to create and distribute compelling content that resonates with target audiences.
5. Manage and grow social media presence on platforms such as Facebook, Instagram, LinkedIn, etc.
6. Develop content calendar.
7. Stay updated with the latest trends and technologies in digital marketing.
8. Provide regular reports on campaign performance, insights, and areas for improvement.

Requirements:

1. Bachelor's degree in Marketing, Digital Media, or a related field.
2. 2+ years of proven experience in digital marketing or related roles.
3. Proficiency in SEO, SEM, Google Analytics, and social media advertising.
4. Strong analytical skills with the ability to interpret data and make data-driven decisions.
5. Creative thinker with excellent communication and project management skills.
6. Ability to work independently and as part of a team in a fast-paced environment.

Nice to Have:

• Graphic design and video-editing skills.

Application Process

If you are confident to join us, please send your CV/Resume/Portfolio to [phone] or email [email protected]

Additional Information

Visit us at:

• https://lynk.id/thecakapgroup
• https://thecakapgroup.com/