Copywriter

Pengiklan Anonim; Daerah Khusus Ibukota Jakarta, Jakarta Timur; On-site; USD 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a Creative Copywriter to craft engaging content that resonates with audiences in the food and beverage sector. This role is pivotal in enhancing brand visibility and driving audience engagement through innovative ideas and cohesive messaging. The ideal candidate will have a strong portfolio showcasing their copywriting expertise and a deep understanding of branding strategies. If you're passionate about storytelling and eager to make an impact in a dynamic environment, this opportunity is perfect for you.

Qualifications

• Minimum 3 years of experience as a Copywriter with a strong portfolio.
• Understanding of branding strategies, particularly in food and beverage.

Responsibilities

• Write compelling copy for various platforms, focusing on food and beverage.
• Collaborate with teams to create effective marketing campaigns.

Skills

Copywriting

SEO Optimization

Brand Strategy

Research and Analysis

Collaboration

Education

D3 in Communication

D3 in Marketing

D3 in Journalism

D3 in English

Tools

Meta Ads

Job description

Creative Copywriter is responsible for producing written materials that engage audiences and impact the company's business units, especially in the food and beverage. This role focuses on generating innovative ideas, maintaining a cohesive message, and creating content that increases brand visibility, drives audience engagement, and drives successful marketing results.

Job Description:

Write clear and compelling copy for websites, social media, advertising campaigns, and product descriptions according to brand needs, especially in the food and beverage sector.

Create memorable slogans, taglines, and brand messages that are aligned with the company's vision.

Collaborate with marketing, product, and design teams to develop and execute effective campaigns.

Ensure consistency of tone and style across all platforms to strengthen brand identity.

Research industry trends and audience insights to tailor content for maximum impact.

Create scripts for videos, advertisements, and other multimedia content with strong and engaging storytelling.

Write and check writing according to writing rules and KBBI, ensuring consistency and accuracy of language use.

Edit and proofread to maintain accuracy, clarity, and brand alignment.

Stay on top of content trends to bring fresh ideas into creative work.

Job Requirements :

Min D3 education majoring in Communication, Marketing, Journalism, English, or related fields.

Min 3 years experience as a Copywriter, with a portfolio that reflects a deep understanding of brand and storytelling.

Have worked with brands or understand branding strategies, especially in the food and beverage industry.

Have research and analysis skills to identify market trends and audience needs.

Ability to optimize content for digital platforms using SEO best practices.

Excellent communication and teamwork skills to collaborate effectively with various teams.

Able to transform brand concepts and customer experiences into an engaging, interesting, and relatable story.

Detailed and meticulous, able to ensure there are no writing errors in every output.

Meta Ads.

How many years' experience do you have as a Creative Copywriter?