Content Creator for Bara Coaching

BP Consulting Group (BrandPartner) - Strategic Business Consultant; Surabaya ꦱꦸꦫꦧꦪ; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative firm is seeking a dynamic content creator to develop and execute engaging strategies that resonate with audiences across various platforms. In this role, you will leverage your creativity and analytical skills to produce high-quality content that drives engagement and growth. You will work closely with cross-functional teams while staying ahead of industry trends. If you are passionate about storytelling and have a knack for digital analytics, this is your chance to make a significant impact in the coaching and entrepreneurship space.

Qualifications

• Minimum 1 year of experience in content creation, especially in coaching or business.
• Strong understanding of digital analytics tools and social media behavior.

Responsibilities

• Develop and execute content strategies based on business data and audience analytics.
• Create engaging content across platforms like Instagram, TikTok, and LinkedIn.

Skills

Content Creation

Digital Analytics

Communication Skills

Social Media Management

Copywriting

Creative Thinking

Education

Bachelor's Degree in Marketing or Communications

Tools

Instagram Insights

Meta Business Suite

Google Analytics

Canva

CapCut

Job description

Responsibilities

• Develop and execute content strategies based on business data and audience analytics.
• Create high-quality, engaging, and trend-driven content across various platforms (Instagram, TikTok, LinkedIn, YouTube, etc.).
• Conduct market research and stay updated on the latest trends in business, entrepreneurship, and coaching industries.
• Analyze performance data (reach, engagement, conversions) and adjust content strategies accordingly.
• Collaborate with internal teams to align content with ongoing campaigns, events, and business objectives.
• Write compelling copy, script videos, design visual posts, and guide production when needed.
• Actively engage with our online community to build relationships and grow brand presence.
• Monitor competitor activities and industry trends to identify new content opportunities.
• Ensure all content is aligned with brand tone, values, and goals.
  
  

Requirements

• Minimum 1 year of experience in content creation, especially in the coaching or business industry.
• Strong understanding of digital analytics tools (Instagram Insights, Meta Business Suite, Google Analytics, etc.).
• Business savvy with a good sense of what’s trending in the coaching and entrepreneur space.
• Excellent communication and interpersonal skills — extroverted, articulate, and confident.
• Creative thinker who’s dynamic, fast-paced, and resilient.
• Adaptive and open to feedback and experimentation.
• Social media native — understands content behavior on Instagram, TikTok, LinkedIn, etc.
• Able to work independently and collaborate with cross-functional teams.
• Basic design or video editing skills (Canva, CapCut, or similar tools) is a plus.
• Strong copywriting and storytelling ability in both Bahasa Indonesia and English is preferred.