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A leading company in the FMCG sector is seeking a Brand Supervisor to drive marketing strategies and oversee brand performance. The ideal candidate will have a Bachelor's degree in Marketing and at least 2 years of relevant experience. Responsibilities include conducting market research, analyzing consumer insights, and managing advertising efforts to ensure brand consistency across channels. This role offers an exciting opportunity to influence product launches and marketing initiatives in a dynamic environment.
Conduct market research, analyze data, and identify consumer insights to inform marketing strategies.
Analyze our brand positioning & performance, track key metrics, and ensure brand consistency across all channels.
Translate brand elements into plans and go-to-market strategies.
Establish performance specifications, cost and price parameters, market applications, and sales estimates.
Oversee new and ongoing marketing and advertising activities.
Monitor product distribution and consumer reactions.
Analyze the success of marketing campaigns and create reports.
Supervise advertising, product design, and other marketing efforts to maintain branding consistency.
Assist with the launch of new products or services, including market research, campaign development, and launch execution.
Provide administrative and logistical support to the Brand Manager, including scheduling meetings, managing budgets, and preparing presentations.
Support the implementation of special initiatives or projects within the marketing department.