Social Media Specialist – Business Development Group (Pererenan)

Undisclosed; Denpasar; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative development group in Bali is seeking a Social Media Specialist to elevate their brand presence. The ideal candidate will have a passion for digital marketing and a knack for creating engaging content. This role involves strategizing social media management, crafting compelling posts, and analyzing campaign performance. Join a dynamic team where your creativity and expertise will drive community engagement and conversions. If you're ready to make an impact in the vibrant world of social media, this opportunity is perfect for you!

Benefits

BPJS

THR

Qualifications

• 2+ years of experience managing social media for brands or agencies.
• Strong knowledge of social media platforms and trends.

Responsibilities

• Develop and implement social media strategies to enhance brand recognition.
• Create and publish high-quality content across major platforms.
• Monitor channels daily and handle customer service inquiries.

Skills

Social Media Management

Content Creation

Digital Marketing

Paid Social Advertising

Community Management

Graphic Design

Video Editing

Analytical Skills

Education

Bachelor’s Degree in Marketing

Bachelor’s Degree in Communications

Tools

Adobe Creative Suite

Canva

Google Analytics

Social Media Scheduling Tools

Job description

Are you a highly-driven individual with extensive experience, creative and data-driven? A Bali based development group in the creative, professional, legal, and real estate sectors is looking for a Social Media Specialist to join their team immediately.

The ideal candidate will focus on increasing brand awareness, fostering community engagement, and driving conversions through strategic social media management. The ideal candidate will have a passion for digital marketing, strong content creation skills, and the ability to analyse and optimise social media campaigns.

Requirements :

• Open for local candidates.
• Bachelor’s Degree in Marketing, Communications, or related field.
• Minimum two years of proven experience managing social media for a brand, agency, or business.
• Strong knowledge of social media platforms, including trends, algorithm updates, and platform-specific features.
• Experience with paid social advertising (Facebook Ads, Instagram Ads, LinkedIn Ads) is preferred.
• Excellent writing and editing skills, with the ability to craft engaging and concise posts.
• Proficient in using social media management and analytics tools.
• Ability to multitask, prioritise, and work efficiently under deadlines.
• Creative mindset with a strong sense of design and brand aesthetics.
• Experience in influencer marketing and collaboration.
• Basic graphic design and video editing skills (using tools like Adobe Creative Suite, Canva, or similar).
• Understanding of Meta Ads and how it relates to social media marketing.
• Experience with community management and customer service.

Responsibilities :

• Develop and implement social media strategies to align with business goals and enhance brand recognition.
• Create, edit, and publish high-quality content, including text, images, videos, and infographics, across all major platforms (Google Review, Instagram, Facebook, LinkedIn, YouTube, Twitter, TikTok, etc.).
• Plan and execute social media campaigns to drive traffic, increase engagement, and generate leads.
• Monitor social media channels daily to interact with followers, answer questions, and handle customer service inquiries in a timely manner.
• Collaborate with other marketing team members to create cohesive and compelling campaigns.
• Use social media scheduling tools to optimise content posting times and increase engagement if needed.
• Track and analyse social media performance using analytics tools such as Google Analytics, or platform-specific insights.
• Provide monthly reports on key performance metrics, including follower growth, engagement rates, and conversions.
• Research and stay current with emerging social media platforms, trends, and tools.
• Develop and maintain relationships with influencers and brand advocates to expand reach and engagement.

Benefits:

• Salary according to experience
• BPJS
• THR