Product Analyst - Advisory Analytics Consultant

Snaphunt; Daerah Khusus Ibukota Jakarta; On-site; USD 30,000 - 60,000; Full time

Job summary

Join a forward-thinking consultancy that specializes in data analytics and digital marketing solutions. This role offers a unique opportunity to leverage your analytical skills and creativity to optimize marketing campaigns and drive impactful results. Collaborate with cross-functional teams to analyze data, conduct A/B tests, and provide actionable insights that enhance performance across various digital channels. If you're passionate about data-driven marketing and eager to make a difference, this position is perfect for you. Embrace a dynamic work environment where your contributions will be valued and recognized.

Qualifications

• 2-3 years of experience as a Product, Data, or Business Analyst.
• Strong analytical, strategic, and communication skills.

Responsibilities

• Monitor digital marketing campaigns across various channels.
• Prepare reports and dashboards to communicate campaign performance.

Skills

Digital Marketing

Data Analysis

A/B Testing

Communication Skills

SQL

Python

R

Excel

Business Intelligence Tools

Education

Bachelor's degree in Statistics

Master's degree

Tools

Tableau

Power BI

Data Studio

Job description

The Offer

• Join a well-known brand within IT Services
• Opportunity to make a positive impact
• Great work environment

Ideal Candidate

• Campaign Analysis: Monitor the performance of digital marketing campaigns across various channels, including Google Ads, Facebook Ads, Instagram, LinkedIn, and email marketing.
• Data Analysis: Collect, analyze, and interpret marketing data to identify trends, opportunities, and areas for improvement. Provide actionable insights to the marketing team.
• ROI Optimization: Collaborate with the marketing team to optimize campaign budgets, bidding strategies, and targeting to maximize ROI.
• A/B Testing: Plan and execute A/B tests to improve ad creatives, landing pages, and other campaign elements. Use test results to inform campaign optimization.
• Reporting: Prepare regular reports and dashboards to communicate campaign performance and key metrics to stakeholders. Highlight key insights from the data.
• Competitor Analysis: Stay updated with industry trends and conduct competitor analysis to identify opportunities and differentiation points.
• Keyword and Audience Research: Conduct keyword research and audience analysis to inform ad targeting and content strategies.
• Collaboration: Work with cross-functional teams including content, design, and development to ensure aligned marketing efforts and campaign success.
• Communication & Coordination: Keep internal teams updated on project progress, draft client communications, organize meetings, and coordinate schedules between teams and clients.
• Client & Product Knowledge: Manage client requests/issues, understand Google products (Analytics, Optimize, Digital Marketing), and quickly learn new concepts.
• Experience & Skills: Preferably have a background in digital marketing, with strong communication skills, proactive attitude, and ability to work independently.

The Profile

• Bachelor’s degree in Statistics, Mathematics, Computer Science, Industrial Engineering, Economics, or related fields; Master’s is a plus.
• 2–3 years of experience as a Product, Data, or Business Analyst.
• Experience in tech, consulting, e-commerce, or financial services is valued.
• Proficient in SQL, familiar with Python, R, or advanced Excel, and BI tools like Tableau, Power BI, or Data Studio.
• Hands-on with A/B testing, cohort analysis, funnel analysis, and understanding of product metrics.
• Experience with marketing channels and data-driven campaign optimization.
• Strong analytical, strategic, and communication skills.

The Employer

Our client is an independent data analytics consultancy providing digital marketing and data analytics solutions to executives and startups.