E-commerce Digital Marketing Supervisor

PT Duta Intidaya, Tbk. (Watsons Indonesia); Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in Health and Beauty Retail is seeking a Digital Marketing Supervisor to develop and execute comprehensive Paid Media strategies. The role involves analyzing market trends, optimizing brand campaigns across digital channels, and managing marketing budgets for maximum ROI. Join a dynamic team focused on driving traffic and sales on a robust e-commerce platform.

Qualifications

• Minimum 3 years’ experience in digital marketing, preferably in Health and Beauty Retail or FMCG.
• Proficiency in English is essential.
• Familiarity with digital marketing reporting tools and analytics.

Responsibilities

• Develop and execute Paid Media strategies.
• Analyze market trends and customer behavior.
• Manage and optimize digital marketing budgets.

Skills

Digital marketing

Analytical skills

Collaboration

SEO

SEM

Social media marketing

Google Analytics

Facebook Ads

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business

Bachelor's Degree in Communications

Tools

Google Ads

Facebook Business

Google Tag Manager

Content Management System (CMS)

Job description

Develop and execute comprehensive Paid Media strategies to drive traffic and sales on the company’s e-commerce platform.

Analyze market trends, customer behavior, and competitor activities to continuously refine marketing strategies.

Execute and optimize brand campaigns across various digital channels to achieve business objectives.

Plan, create, and manage Paid Media campaigns across various online platforms (e.g., website, social media, Google Ads, Meta Ad, Tiktok Ad, and Marketplace Ads).

Monitor and analyze digital marketing performance using tools like Google Analytics, Appsflyer, Google Tag Manager, and sales data.

Manage and optimize digital marketing budgets to ensure efficient resource allocation, maximum ROI, and ROAS.

Collaborate effectively with internal teams and external partners to ensure campaign alignment and successful execution.

Work closely with regional, product, commercial, design, and marketplace teams to ensure paid performance and a seamless online shopping experience.

Job Requirements:

• Bachelor's Degree in Marketing, Business, Communications, or related field.
• Minimum of 3 years’ experience in digital marketing agencies or in-house digital marketing, preferably in Health and Beauty Retail or FMCG Industry.
• Proficiency in English.
• Experience with digital marketing and digital production, including Google & Facebook Ads, email marketing platforms, and content management systems (CMS).
• Familiarity with digital marketing reporting tools (Google Analytics, Trend, Facebook Business, Tiktok Ads, etc.).
• Solid understanding of SEO, SEM, social media marketing, and analytics tools.

What's your expected monthly basic salary?

Which of the following qualifications do you possess?

How would you rate your English language skills?

How many years of experience do you have as a Digital Marketing Supervisor?

How many years of experience do you have in digital marketing?

Which online advertising methods do you have experience with?

Do you have experience with Search Engine Optimization (SEO)?

Do you have experience with Search Engine Marketing (SEM)?

About A.S Watson Group (ASW):

ASW has evolved into an international retail and manufacturing business operating in 36 markets worldwide. The Group owns over 7,900 stores, including health & beauty chains, luxury perfumeries & cosmetics, food, electronics, fine wine, and airport retail. ASW is also a notable player in the beverage industry, offering a range of products from bottled water and fruit juices to fine wines through its international wine wholesaler and distributor.