E-commerce and Marketplace Specialist

PT Infiniti Jaya Indonesia; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company seeks an E-commerce and Marketplace Specialist to manage online sales platforms and enhance customer experiences. Responsibilities include overseeing product listings, monitoring inventory, executing marketing campaigns, and managing affiliate programs, ensuring the successful operation of e-commerce channels.

Qualifications

• 1-3 years of experience in e-commerce operations or digital sales.
• Familiar with affiliate marketing programs.
• Good understanding of customer funnel strategies.

Responsibilities

• Manage online sales platforms and product listings.
• Track sales data and enhance customer experiences.
• Coordinate marketing campaigns and monitor ad performance.

Skills

Digital Marketing

SEO

Communication

Analytical Skills

Organizational Skills

Multitasking

Education

Bachelor's degree or diploma in Marketing, Business, E-commerce, or related field

Tools

Shopify

Google Analytics

Meta Ads Manager

Tokopedia Seller

Shopee Seller Center

TikTok Shop

Job description

The E-commerce and Marketplace Specialist will be responsible for managing online sales platforms, analyzing sales data, and enhancing customer experiences. The day-to-day tasks include overseeing product listings, monitoring inventory, implementing sales strategies, and addressing customer inquiries. The role requires close collaboration with the sales and marketing teams to ensure the seamless operation and growth of our e-commerce channels.


Key Responsibilities:

Create, manage and optimize product listings (image, descriptions, prices, keywords)

Set up campaigns, discounts, and promotional tools within each platform

Track competitor activities, pricing and product trends

Monitor order fulfillment and work with logistics teams to ensure smooth operations

Own online store Management (Shopify)

Maintain and update the online store regularly with new arrivals, promotions, banners and content

Ensure user-friendy navigation, mobile responsiveness, and up-to-date SEO practices

Track store performance using Google Analytics, Meta Pixel, and store dashboards

Troubleshoot issues related to checkout, user experience or product availbaility

Affiliate Program Management:

Set up and manage affiliate programs (via TikTok Affiliate, Shopee Affiliate, etc)

Recruit and onboard new affiliates or KOLs to promote products

Track affiliate performance, commission structures and ROI

Maintain communication with affiliates to encourage continuous engagement and performance

Coordinate with marketing team to plan regular live stream sessions to introduce products, promotions and seasonal launches.

Prepare key selling points, product highlights, promo codes, and set designs

Track viewership, engagement and conversion from live sessions

Collaborate with influencers when needed.

Campaign Execution & Ads Optimization:

Plan and run marketing campaigns (platform-wide sales, product launches, brand anniversary promos)

Set up and monitor marketplace ads (Shopess Ads, Tokopedia Ads, TikTok Ads, etc)

Coordinate with the marketing team to drive traffic from social media and email to the store/marketplaces

Monitor ad performance and adjust targeting, creatives, and bidding strategies for higher ROI.

Customer Support:

Respond to product inquiries, order issues and reviews across all platforms.

Manage returns, exchanges, and follow-up communication efficiently

Coordinate with logistic team for timely delivery

Gather customer feedback and report product-related issues to relevant departments

Content Coordination:

Work with graphic designer and content creators to produce store banners, campaign visuals and product videos

Ensure brand consistency across all digital touch points

Reporting & Analytics:

Track daily/weekly/monthly KPIs: sales, traffic, coversion rates, bounce rates, top products, ad spends, etc

Provide actionable insights and recommendations to improve performance

Stay updated with marketplace algorithm changes, e-commerce trends, and best practices

Requirements:

Bachelor's degree or diploma in Marketing, Business, E-commerce, or related field.

1-3 years of experience in e-commerce operations, marketplace management or digital sales

Hands-on experience with platforms like Shopify, Shopee Seller Center, Tokopedia Seller, TikTok Shop.

Familiar with affiliate marketing programs

Good understanding of digital marketing, SEO, and customer funnel strategies

Strong organizational and multitasking and communication skills

Analytical mindset with experience using tools like Google Analytics, Meta Ads Manager or marketplace dashboards

How many years' experience do you have as a Marketplace Specialist?