Digital Planning Lead: Strategy, Growth & Team Impact

PT iProspect Merkle Indonesia; Melawai; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Dentsu, Jakarta-based, is looking for a Digital Planning Manager to lead a team of planners and shape client strategies across a diverse brand portfolio. You will drive integrated digital plans that go beyond mere campaign performance, leveraging insights, data, and emerging platforms to deliver measurable growth.

As a senior partner to clients, you will present strategic recommendations, mentor junior planners, and help evolve the planning function within a fast-moving agency environment.

Qualifications

• 4+ years experience in Digital Planning, Communications Planning, Media Strategy or Integrated Planning in a media agency or digital marketing environment.
• Strong understanding of the digital media ecosystem, consumer behavior, and how data, technology and creativity drive business outcomes.
• Commercially minded with ability to translate insights into measurable impact for clients while supporting business growth.
• Confident presenting strategic recommendations and influencing internal stakeholders and senior clients.
• Collaborative, resilient, and comfortable navigating ambiguity in a fast-moving agency environment.
• Proven experience leading, coaching, or mentoring planning teams while balancing multiple client priorities.

Responsibilities

• Partner with senior clients to understand business ambitions and develop digital strategies that drive growth beyond campaign performance.
• Translate consumer insights, data, market trends, and objectives into integrated digital strategies with real business impact.
• Collaborate across Strategy, Creative, Performance, Data, and Client teams to create connected solutions that solve complex challenges.
• Guide the development of strategic media recommendations, ensuring plans are insight-led and commercially sound.
• Identify opportunities to improve effectiveness through innovation and emerging platforms.
• Build trusted client relationships by presenting strategic recommendations and facilitating discussions.
• Mentor talent, improve ways of working, and foster a high-performing team culture.

Job description

Dentsu, Jakarta-based, is looking for a Digital Planning Manager to lead a team of planners and shape client strategies across a diverse brand portfolio. You will drive integrated digital plans that go beyond mere campaign performance, leveraging insights, data, and emerging platforms to deliver measurable growth.

As a senior partner to clients, you will present strategic recommendations, mentor junior planners, and help evolve the planning function within a fast-moving agency environment.