Daerah Khusus Ibukota Jakarta
On-site
IDR 200.000.000 - 300.000.000
Full time
20 days ago
Job summary
A leading recruitment firm in Jakarta seeks a skilled Digital Marketing Specialist. The role focuses on optimizing digital ad campaigns, managing web content, and analyzing performance metrics. Candidates should have a strong analytical background and a proven track record in executing successful digital strategies. This position offers an opportunity to influence marketing efforts in a dynamic environment.
Qualifications
- 3+ years of experience in digital marketing, performance ads, or eCommerce.
- Familiar with GA4, Google Ads, and Meta Ads.
- Proficient in data visualization and reporting tools.
Responsibilities
- Monitor and optimize paid media campaigns.
- Analyze performance data to maximize ROAS.
- Plan monthly digital campaigns and coordinate with creative teams.
Skills
Analytical mindset
User experience optimization
Cross-functional teamwork
Tools
GA4
Google Ads
Meta Ads
Excel
Responsibilities
- Monitor and optimize paid media campaigns (Google Ads, Meta, Criteo, etc.)
- Analyze performance data and generate actionable insights to maximize ROAS
- Plan and execute monthly digital campaigns (promo, seasonal, launches
- Coordinate with creative team for new ad materials
- Managing web day to ensure web content (banners, promo pages, product info) is up-to date
- Coordinate with HQ & Regional developers and partners for site enhancements
- Support budget planning, spend tracking, and campaign ROl evaluation
Requirements
- 3+ years of experience in digital marketing, performance ads, or eCommerce
- Strong analytical mindset, familiar with GA4, Google Ads, Meta Ads
- Experience in website management and user experience optimization
- Able to work cross-functionally in a fast-paced environment
- Proficient in Excel, data visualization, and reporting tools