Digital Marketing Strategist

Visi Kreatif Digital; Sleman; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative firm is seeking a Digital Marketing Manager who is passionate about transforming eyewear into a lifestyle statement. This role involves managing various digital marketing channels, including TikTok and Meta ads, to drive sales and enhance brand presence. The ideal candidate will have a creative mindset, a solid understanding of e-commerce, and a detail-oriented approach to manage multiple projects. Join this exciting journey to redefine eyewear marketing and make a significant impact in a growing industry.

Qualifications

• 1-3 years of experience in e-commerce and digital marketing.
• Strong knowledge of TikTok and Meta ads management.

Responsibilities

• Manage and optimize Meta Ads, TikTok Ads, and Shopee Ads.
• Analyze and report ads performance impacting sales.

Skills

e-commerce

TikTok ads

Meta ads

Google Ads

B2B sales

B2C sales

Sales online & offline

Marketplace knowledge

Creative mindset

Detail-oriented approach

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Bachelor’s degree in Communications

Bachelor’s degree in Mathematics

Bachelor’s degree in Statistics

Tools

CRM

Digital marketing tools

Job description

Visi Kreatif Digital begins with a question: how many people around you wear glasses? More than 40% of people in Indonesia wear glasses, but have you ever heard of people talking about eyewear beyond its more function? Unlike other fashion items, eyewear is often seen for its function only, without caring about why, how, and for whom they are made. In the end, this is what happens: people need eyewear, but only a few genuinely care about the eyewear they own.

At Visi Kreatif Digital, we believe that eyewear goes beyond its functionality. It is a symbol of lifestyle and passion. Our spirit grows from fulfilling the need for eyewear that can capture the authenticity of the wearer. For us, eyewear is a partner that can bring us along to dig, chase, and finally find things that make us feel more alive each day. If you share our concern, begin your journey with Visi Kreatif Digital today.

Currently, we are looking for a Digital Marketing Manager. Are you the one who fits with us?

What We’re Looking For :

1. A Bachelor’s degree in Marketing, Business, Communications, Mathematics, Statistics or a related field.
2. Minimum 1-3 years of experience in e-commerce, TikTok ads, Meta ads; knowledge of Google Ads is a plus.
3. Sales online & offline experience – Prior experience in B2B or B2C sales, especially in e-commerce or online platforms.
4. Marketplace knowledge.
5. A creative mindset, with the ability to quickly identify trending topics and know when to engage.
6. A detail-oriented approach, with the ability to manage multiple high-profile projects.
7. Willing to learn new things and love challenges.

Responsibilities :

1. Manage Meta Ads, TikTok Ads, Shopee Ads, and develop metrics to measure the success of KPIs.
2. Execute and monitor the performance of each channel while optimizing to achieve the specified target.
3. Analyze, evaluate, and report ads performance and its impact on sales regularly (weekly & monthly).
4. Collaborate with the creative team in developing engaging ad materials aligned with campaign objectives.
5. Manage and optimize digital marketing tools and CRM.
6. Supervise, monitor, and evaluate Host live & Store activities.
7. Optimize selling on offline stores.
8. Plan and execute strategies to achieve monthly/quarterly sales targets.
9. Monitor handling of after-sales support, returns, or complaints.
10. Analyze sales performance, customer behavior, and traffic.