Digital Marketing Specialist

PT Lami Packaging Indonesia; Tangerang; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading packaging solutions provider in Indonesia is seeking a Digital Marketing Specialist to lead innovative campaigns using Salesforce Pardot and CRM. The ideal candidate will have proficiency in digital marketing tools and strategies, a strong focus on ROI, and excellent project management skills. This role includes building automated campaigns, executing digital marketing funnels, and analyzing lead generation metrics.

Qualifications

• 3+ years of experience in digital marketing or a related field.
• Strong analytical skills with a data-driven approach.
• Ability to work collaboratively with cross-functional teams.

Responsibilities

• Build and optimize automated campaigns via Salesforce Pardot.
• Execute high-converting digital funnels across SEO, SEM, email and paid media.
• Manage Google and LinkedIn Ads campaigns with a strong ROI focus.
• Track, analyze and optimize lead generation metrics.

Skills

Knowledge of digital tools, trends and automation flows

Familiarity with SEO/SEM and campaign analytics

Excellent project management and communication skills

Tools

Salesforce Pardot

Google Ads

LinkedIn Ads

Job description

We’re seeking a hands-on, data driven Digital Marketing Specialist to lead end-to-end digital marketing strategies using Salesforce Pardot & CRM. If you thrive in a tech enabled environment and are excited to leverage AI to drive smarter marketing – we want you on our team!

Job Description

• Build and optimize automated campaigns via Salesforce Pardot
• Execute high-converting digital funnels across SEO, SEM, email and paid media
• Manage Google and LinkedIn Ads campaigns with a strong ROI focus
• Collaborate across teams to ensure unified marketing execution
• Track, analyze and optimize lead generation metrics

Requirements

• Knowledge of digital tools, trends and automation flows
• Familiarity with SEO/SEM and campaign analytics
• Excellent project management and communication skills

We strongly encourage applications from individuals with disabilities, candidates from underrepresented communities, and those from disadvantaged backgrounds.

About Us

Lamipak is a producer of high quality aseptic packaging that provides the best value solutions to its customers. Initially set up to provide mass produce paper based packages for the beverages to food industries, it was only until 2007 when the Lamipak brand formally came into existence and was granted funding to construct a manufacturing facility dedicated to aseptic packaging. Since then, Lamipak has evolved over the past decade to become one of the leaders in providing aseptic packaging solutions where its products and services are used in over 50 different countries around the globe.