Digital Marketing Senior Executive

E-NESCOM DESIGNIFY ELEMENTS SDN. BHD.; Nusajaya; On-site; USD 18.000 - 30.000; Full time

Job summary

A leading company in the F&B sector seeks a Digital Marketing Manager to drive integrated marketing strategies across various platforms. The role involves developing campaigns, managing a marketing team, and analyzing campaign performance. Candidates should possess a degree in marketing and have over 5 years of experience in digital marketing.

Benefits

Annual Leave

Medical and Hospitalisation Leave

EPF / SOCSO / PCB

Annual Bonus

Medical Insurance

Training Provided

Allowance Provided

Performance Bonus

5 Working Days

Staff Discount

Qualifications

• At least 5 years of experience in digital marketing, ideally in F&B or retail.
• Proficient in tools relevant for digital marketing campaigns.
• Strong leadership, creative direction, and project management skills.

Responsibilities

• Develop and implement integrated digital marketing strategies.
• Plan and manage marketing campaigns for product launches and promotions.
• Analyze campaign performance and website traffic using analytics tools.

Skills

Digital strategy

Media buying

Content marketing

Analytics

Leadership

Education

Diploma / Bachelor’s degree in Marketing

Communications or Digital Media

Tools

Google Ads

Meta Ads Manager

SEO tools

Email platforms

Job description

Job Responsibility

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• Develop and implement integrated digital marketing strategies across channels (social media, email, SEO, SEM, influencers, paid media).
• Plan and manage marketing campaigns for new product launches, promotions, and seasonal initiatives.
• Oversee content creation for all digital platforms including social media, website, blogs, and email newsletters.
• Manage digital ad spend and performance (Google Ads, Facebook/Instagram Ads, TikTok, etc.) to maximize ROI.
• Lead CRM and loyalty marketing initiatives to retain and grow the customer base.
• Analyze campaign performance and website traffic using analytics tools (e.g., Google Analytics, Meta Business Suite).
• Collaborate with e-commerce, branding, and operations teams to ensure consistent messaging and execution.
• Lead and develop the digital marketing team, including agency/vendor coordination.
  
  

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Job Requirements

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• Diploma / Bachelorâs degree in Marketing, Communications, Digital Media, or a related field.
• Language Required : Mandarin, English.
• At least 5 years of experience in digital marketing, ideally within the F&B or retail sectors.
• Expertise in digital strategy, media buying, content marketing, and analytics.
• Proficient in tools like Google Ads, Meta Ads Manager, SEO tools, and email platforms.
• Strong leadership, creative direction, and project management skills.
  
  

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Job Benefits

• Annual Leave
• Medical and Hospitalisation Leave
• EPF / SOCSO / PCB
• Annual Bonus
• Medical Insurance
• Training Provided
• Allowance Provided
• Performance Bonus
• 5 Working Days
• Staff Discount