Digital Marketing Officer

ONE derland Enterprise; Denpasar; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative company in Bali is seeking a Human Resources & General Affairs Officer to spearhead digital marketing initiatives. This role involves crafting and executing strategies that drive business growth, producing engaging content across various platforms, and optimizing campaigns for maximum ROI. The ideal candidate will possess a strong background in digital marketing, with proficiency in tools like Google Analytics and a knack for effective communication. Join a dynamic team that values creativity and collaboration, and help elevate the company's online presence while enjoying the vibrant culture of Bali.

Qualifications

• Bachelor's degree in Marketing or related field required.
• Proven digital marketing experience in a similar role.

Responsibilities

• Create and execute digital marketing strategies to drive growth.
• Produce content for websites, blogs, social media, and emails.
• Monitor and optimize campaigns on Google Ads and Meta Ads.

Skills

Digital Marketing

SEO/SEM

Content Creation

Google Analytics

Social Media Management

Email Marketing

Communication Skills

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business

Bachelor's Degree in Communications

Tools

Google Ads

Social Media Platforms

Content Management Systems

Job description

Human Resources & General Affairs Officer at ONE derland Enterprise |Bachelor of Psychology at Pelita Harapan University |Top 6 Ambassador's of UPH…

Responsibilities:

• Create and execute digital marketing strategies to achieve company objectives and drive business growth.
• Identify target audiences and develop comprehensive digital marketing plans tailored to each segment.
• Produce compelling and relevant content for digital platforms, including websites, blogs, social media, and email campaigns.
• Oversee and optimize campaigns on platforms like Google Ads and Meta Ads to maximize ROI.
• Conduct keyword research and implement on-page and off-page SEO strategies to enhance organic search rankings.
• Develop and execute strategies to increase engagement and grow the company’s online presence across social media platforms.
• Monitor social media channels, respond to comments and messages, and analyze performance to ensure continuous improvement.
• Utilize tools such as Google Analytics to track website traffic, campaign performance, and other key metrics, providing actionable insights.
• Work closely with the marketing team, design team, and other departments to ensure cohesive and integrated marketing efforts.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience in digital marketing, ideally in a similar role.
• Proficiency in English
• Strong knowledge of digital marketing tools and platforms, including Google Analytics, Google Ads, social media platforms, and email marketing systems.
• Familiarity with SEO/SEM best practices and related tools.
• Experience with content management systems.
• Excellent written and verbal communication skills.
• Prefer a candidate who resides in Bali or is willing to work in the Denpasar area.

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