Digital Marketing Manager

PT System Ever Indonesia; Tangerang Selatan; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A dynamic marketing firm in Indonesia is seeking a Marketing Manager to develop and execute integrated online and offline marketing strategies. You will manage a small team and oversee various marketing efforts to drive student enrollment and brand growth. The ideal candidate has a Bachelor’s degree in Marketing or a related field and 3–5 years of digital marketing experience, preferably in the education sector. Strong leadership and creative skills are essential for this role.

Qualifications

• 3–5 years of experience in digital marketing, preferably in education or startup sectors.
• Proven track record of managing campaigns and achieving KPIs.
• Familiarity with performance marketing.

Responsibilities

• Develop and execute integrated online + offline marketing strategies.
• Manage and mentor a small marketing team.
• Oversee offline marketing efforts such as events and partnerships.

Skills

Digital marketing

Leadership

Communication

Creative mindset

Analytical skills

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Meta Ads

Google Ads

TikTok Ads

Job description

Overview

Develop and execute integrated online + offline marketing strategies to drive student enrollment and brand growth.

Manage and mentor a small but dynamic marketing team.

Oversee offline marketing: events, campus visits, roadshows, community engagement, and partnerships.

Monitor KPIs (leads, conversions, engagement, ROAS) and continuously optimize.

Collaborate with academic and operations teams to align campaigns with program launches.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 3–5 years of experience in digital marketing, preferably in education or startup sectors.
• Proven track record of managing campaigns and achieving KPIs.
• Strong leadership and communication skills.
• Creative mindset with analytical ability.
• Familiarity with performance marketing (Meta Ads, Google Ads, TikTok Ads)