Digital Marketing Manager

PT Putragaya Wahana; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading property company in Jakarta is seeking a Digital Marketing Manager to develop and manage strategies across various digital channels, including SEO and paid advertising. The ideal candidate will have over 5 years of experience in digital marketing, strong analytical skills, and a proven track record of successful campaign management. They will be responsible for leading a team and collaborating with sales for business growth.

Qualifications

• 5+ years of experience in digital marketing with a proven track record.
• Strong knowledge of SEO, SEM, email marketing, and social media.
• Proficiency in digital marketing tools.

Responsibilities

• Develop and manage digital marketing strategies.
• Oversee SEO, SEM, email, and social media marketing.
• Lead paid advertising campaigns optimizing for ROI.

Skills

SEO

SEM

Email Marketing

Social Media Marketing

Content Marketing

Paid Advertising Campaigns

Data Analysis

Project Management

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Analytics

AdWords

SEMrush

HubSpot

Job description

Develop, implement, and manage digital marketing strategies to achieve business goals

Oversee all aspects of digital marketing, including SEO, SEM, email marketing, social media, content marketing, and paid advertising campaigns

Lead and manage paid advertising campaigns across Google Ads, Facebook Ads, Instagram, LinkedIn, etc., optimizing for conversions and return on investment

Analyze digital marketing metrics, monitor performance, and adjust strategies to ensure high ROI

Manage and optimize website performance through A/B testing, SEO optimization, and UX improvements

Collaborate with the creative team to design and develop high-quality marketing content (social posts, videos, etc.)

Work closely with the sales team to align digital marketing efforts with lead generation and conversion goals

Conduct market research and competitive analysis to identify trends, new opportunities, and best practices

Lead and mentor a team of digital marketing professionals, providing guidance on campaign execution and performance reporting

Stay updated with the latest trends, tools, and technologies in digital marketing and recommend innovations to improve processes

Qualifications:

Bachelor’s degree in Marketing, Business, or related field

5+ years of experience in digital marketing, with a proven track record of managing successful campaigns

Strong knowledge of SEO, SEM, email marketing, social media, and paid digital advertising

Proficiency in digital marketing tools (Google Analytics, AdWords, SEMrush, HubSpot, etc.)

Excellent analytical, communication, and project management skills

Experience in leading teams and managing cross-functional collaborations

Creative thinker with a focus on data-driven decision-making

Strong understanding of conversion rate optimization and user experience best practices

PT. Putragaya Wahana is a property company established in 1993, specializing in high-rise office buildings and apartments. We are seeking a competent and experienced Digital Marketing Manager to contribute to our business development and growth.