Digital Marketing

PT Lotte Shopping Indonesia; Jakarta Timur; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading company in retail is seeking a Digital Marketing Assistant Manager in Jakarta Timur. The role involves managing digital marketing strategies across various platforms, including SEO, social media, and email marketing, with responsibilities including budget management and campaign analysis. Candidates must have a minimum of 3 years of experience in digital marketing and a background in retail is preferred.

Qualifications

• Minimum of 3 years experience in Event and Digital Marketing or related fields.
• Experience in Retail and Commercial Business is preferred.
• Strong analytical skills and attention to detail.

Responsibilities

• Managing digital marketing communications and campaigns.
• Handling influencer marketing and content strategies.
• Analyzing campaign results for actionable insights.

Skills

SEO

Social Media Marketing

Email Marketing

Analytics Tools

Project Management

Problem-Solving

Decision-Making

Job description

PT Lotte Mart Indonesia (LOTTE Mart) and PT Lotte Shopping Indonesia (LOTTE Grosir) are looking for a Digital Marketing Assistant Manager who will be involved in promoting products and services through various digital channels, utilizing the internet and mobile technology.

Responsibilities include:

1. Preparing and managing all digital marketing communications
2. Planning and executing web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
3. Handling influencer marketing and managing accounts with KOLs, buzzers, content creators, and micro-influencers to achieve targets and engagement
4. Developing and integrating content marketing strategies
5. Staying updated with current digital trends
6. Managing contact databases and assisting with lead generation activities
7. Researching new online media opportunities including mobile, social media, blogs, and forums
8. Planning and controlling the digital marketing budget, allocating budgets across channels
9. Analyzing campaign results to provide actionable insights and recommendations

Qualifications:

• Minimum of 3 years experience in Event and Digital Marketing or related fields
• Experience or deep knowledge in Retail and Commercial Business is preferred
• Good knowledge of digital marketing aspects including SEO, social media marketing, email marketing, and analytics tools
• Strong analytical, project management, and planning skills
• Excellent problem-solving and decision-making skills
• Innovative, communicative, detail-oriented, and result-focused
• Willing to be based at our Head Office in Ciracas, Jakarta Timur

Additional questions include salary expectations and specific experience details.

PT Lotte Shopping Indonesia and PT Lotte Mart Indonesia are subsidiaries of Lotte Group, a leading multinational retail company in Korea and Indonesia, with 48 stores across Indonesia.

VISION: Lifetime Value Creator

MISSION: We enrich people's lives by providing superior products and services that our customers love and trust.