Digital Marketing

PT. KODE KOLEKTIF INDONESIA; Indonesia; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading digital marketing firm in Indonesia is seeking a Digital Marketing Specialist to enhance the company's online presence through comprehensive marketing strategies. The ideal candidate will have at least 3 years of experience, a degree in Marketing or a related field, and strong skills in social media management and analytics. This role offers opportunities for professional growth in a dynamic environment.

Qualifications

• Minimum of 3 years of experience in digital marketing or similar capacity.
• Strong analytical skills with ability to interpret data.
• Exceptional communication skills, both written and verbal.

Responsibilities

• Formulate and execute comprehensive digital marketing strategies.
• Manage and optimize paid advertising campaigns across various digital platforms.
• Conduct market research to inform campaign strategies.

Skills

Digital marketing

Social media management

SEO

Analytics

Content creation

Communication skills

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Google Analytics

Google Search Console

Job description

• Formulate and execute comprehensive digital marketing strategies to enhance the company’s online presence and drive customer engagement.
• Manage and optimize paid advertising campaigns across various digital platforms, ensuring adherence to budget and performance metrics.
• Conduct in-depth market research to inform campaign strategies and identify potential opportunities for growth.
• Measure and report on the performance of digital marketing campaigns, utilizing analytics tools to derive actionable insights.
• Develop and implement content marketing initiatives to increase brand awareness and attract target audiences.
• Collaborate with cross-functional teams to ensure cohesive messaging and branding across all digital channels.
• Stay abreast of the latest developments in digital marketing trends and technologies, applying industry best practices to campaigns.
• Manage and optimize company social media accounts (Instagram, TikTok, YouTube, etc.)
• Manage SEO (on-page and off-page) and Google Search Console
• Analyze and report on the performance of digital campaigns
• Collaborate with cross-functional teams (design, content, product) for effective execution

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• A minimum of 3 years of experience in digital marketing or a similar capacity.
• In-depth knowledge of digital marketing tools, techniques, and analytics.
• Proficient in social media management and content creation.
• Strong analytical skills, with the ability to evaluate and interpret data effectively.
• Exceptional communication skills, both written and verbal.
• Capable of working independently and collaboratively in a dynamic environment.

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