Digital Marketer (Offshore)

PropNex Realty Pte Ltd; Daerah Khusus Ibukota Jakarta; Remote; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading real estate services group in Singapore is seeking a skilled Digital Marketer to join their remote marketing team. The ideal candidate will be responsible for driving brand awareness and generating leads through social media platforms like Facebook, Instagram, Google, and TikTok. With a strong focus on creating effective marketing strategies, this role offers an exciting opportunity for growth and innovation in a supportive work environment.

Qualifications

• Proven experience as a Digital Marketer focused on social media.
• Strong command of English is a must.
• Creative thinking with exemplary communication skills.

Responsibilities

• Develop comprehensive digital marketing strategies.
• Manage and optimize paid advertising campaigns.
• Conduct market research to refine marketing campaigns.

Skills

Digital Marketing

Social Media Management

Content Creation

Analytical Skills

Education

Diploma/Bachelor's degree in Marketing or Communications

Tools

Facebook Ads Manager

Instagram Ads

Google Ads

TikTok Ads

Social Media Management Tools

Job description

We are seeking a skilled and experienced Digital Marketer who is proficient in leveraging popular social media platforms such as Facebook, Instagram, Google, and ideally TikTok. As a Digital Marketer, you will be responsible for developing and executing digital marketing strategies to drive brand awareness, increase customer engagement, and generate leads. The ideal candidate should possess a strong understanding of various digital marketing channels and have a proven track record of implementing successful campaigns across social media platforms.
This job is fully remote as the company is based in Singapore. A strong command in English is a must.

Responsibilities

• Develop and implement comprehensive digital marketing strategies for Facebook, Instagram, Google, and TikTok to increase brand visibility and drive website traffic.
• Design a comprehensive marketing campaign with timelines and deliverables for each company initiative/project.
• Create engaging and compelling content tailored to each platform's audience, ensuring consistency with the brand's tone and style.
• Manage and optimize paid advertising campaigns on Facebook Ads Manager, Instagram Ads, Google Ads, and TikTok Ads, including budget allocation, targeting, and bidding strategies.
• Conduct thorough market research to identify target audiences, industry trends, and competitors' strategies, leveraging the data to refine marketing campaigns and maximize results.
• Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement.
• Stay up-to-date with the latest trends and best practices in digital marketing, particularly in the social media landscape, and identify new opportunities for growth and engagement.
• Collaborate with cross-functional teams, including content creators, designers, and developers, to ensure cohesive digital marketing initiatives aligned with overall brand objectives.
• Manage social media accounts, including content scheduling, social media calendar, community management, and responding to customer inquiries and feedback.
• Track and report on campaign performance, providing regular reports and insights to stakeholders to showcase progress and identify areas for optimization.
• Identify and implement strategies for organic growth, such as influencer partnerships, user-generated content campaigns, and community engagement initiatives.

Requirements

• Diploma/Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Digital Marketer with a strong focus on Facebook, Instagram, Google, and ideally TikTok.
• In-depth knowledge of social media platforms, their advertising features, and best practices for each channel.
• Proficiency in using Facebook Ads Manager, Instagram Ads, Google Ads, and TikTok Ads platforms to set up, manage, and optimize campaigns.
• Strong analytical skills with the ability to interpret data and make data-driven decisions to improve campaign performance.
• Excellent written and verbal communication skills, with the ability to create engaging content and interact with online communities.
• Creative thinking and the ability to generate innovative ideas to effectively reach target audiences.
• Familiarity with social media management tools, analytics platforms, and project management software.
• Strong understanding of Singapore’s culture, property market and interests will be a plus.
• Strong organizational skills and the ability to manage multiple projects and deadlines simultaneously.
• High accountability on the social media ads results and able to provide feedback and give appropriate suggestions to refine the ads.
• A proactive and results-driven attitude, with a passion for staying up-to-date with industry trends and emerging technologies.
• Ability to work independently and remotely.

Other Information

• 5-day work week, Mondays to Fridays: 9.00am to 6.00pm (with 1-hour lunch break)
• Follow work schedule (including public holidays) in Singapore

Interested candidates are invited to submit a comprehensive resume in English Only, stating the current and expected salary, date of availability via APPLY NOW button.

We regret that only shortlisted applicants will be notified.

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PropNex Limited is Singapore’s largest listed group with over 7,000 sales professionals. As an integrated real estate services group, PropNex’s key business segments include real estate brokerage, training, property management and real estate consultancy. The Group has an established presence in Singapore’s residential market, even as it continues to expand its suite of real estate services in Singapore and grow operations regionally. PropNex already has presence in Indonesia, Malaysia and Vietnam.

With a strong commitment to service excellence and quality, PropNex is the proud recipient of numerous accolades and is a recognized leader in real estate agency services.The company value a work environment which embodies our core values of treating each other fairly and with respect, supporting one another to help realize one’s full potential and recognizing and rewarding outstanding performance.

The subsidiaries under PropNex Limited include: PropNex Realty, PropNex International, PropNex Property Management Consultants and Life Mastery Academy. For more information, do refer to: http://www.propnex.com.

PropNex Limited is Singapore’s largest listed group with over 7,000 sales professionals. As an integrated real estate services group, PropNex’s key business segments include real estate brokerage, training, property management and real estate consultancy. The Group has an established presence in Singapore’s residential market, even as it continues to expand its suite of real estate services in Singapore and grow operations regionally. PropNex already has presence in Indonesia, Malaysia and Vietnam.

With a strong commitment to service excellence and quality, PropNex is the proud recipient of numerous accolades and is a recognized leader in real estate agency services.The company value a work environment which embodies our core values of treating each other fairly and with respect, supporting one another to help realize one’s full potential and recognizing and rewarding outstanding performance.

The subsidiaries under PropNex Limited include: PropNex Realty, PropNex International, PropNex Property Management Consultants and Life Mastery Academy. For more information, do refer to: http://www.propnex.com.