Digital Content & Growth Marketing Specialist

Sun Life; Jakarta Selatan; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Sun Life Indonesia is hiring a Content & Digital Marketing Specialist to drive digital content, social media growth, website management, and campaign execution. You will collaborate with regional teams, agencies, and internal stakeholders to deliver impactful initiatives and data-driven insights.

The role requires a Bachelor’s in Marketing or related field, at least 5 years in digital marketing, CMS experience, analytics tools, and strong Excel/PowerPoint skills.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum 5 years of experience in digital marketing, media, content marketing, or website management.
• Experience with digital platforms, CMS, and analytics tools.

Responsibilities

• Manage content development and creative execution across social media and digital channels.
• Maintain and update website content, pages, and digital assets.
• Support media campaign planning, execution, and monitoring.
• Analyze campaign, website, and social media performance and provide actionable insights.
• Track marketing budgets, invoices, and media spending.
• Coordinate with regional and local stakeholders for approvals and alignment.
• Manage relationships with agencies, vendors, publishers, and platform partners.

Skills

Content creation

Social media strategy

Creative briefing

Website content management

Digital marketing

Marketing analytics

Budget tracking

Stakeholder management

Presentation skills

English & Bahasa Indonesia

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Content Management Systems

Analytics tools

Excel

PowerPoint

Job description

Sun Life Indonesia is hiring a Content & Digital Marketing Specialist to drive digital content, social media growth, website management, and campaign execution. You will collaborate with regional teams, agencies, and internal stakeholders to deliver impactful initiatives and data-driven insights.

The role requires a Bachelor’s in Marketing or related field, at least 5 years in digital marketing, CMS experience, analytics tools, and strong Excel/PowerPoint skills.