Digital Branding & Communication

MSIG Indonesia; Daerah Khusus Ibukota Jakarta; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative firm is seeking a dynamic Marketing Specialist to enhance brand presence and drive engagement through strategic digital marketing initiatives. This role involves optimizing website performance, creating compelling content, and managing corporate events. With a focus on data-driven decision-making, you'll track KPIs and refine strategies to boost brand perception. If you have a passion for marketing and a knack for creative design, this is your chance to make a significant impact in a forward-thinking environment.

Qualifications

• 2-3 years of experience in digital marketing or related fields.
• Certifications in Google Ads and digital marketing are preferred.

Responsibilities

• Develop and implement brand strategies across digital platforms.
• Create engaging content and manage the company's visual identity.
• Plan and execute corporate events and manage logistics.

Skills

Digital Marketing

SEO Optimization

Content Creation

Graphic Design

Communication Skills

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Communications

Bachelor's Degree in Journalism

Bachelor's Degree in Public Relations

Tools

Adobe Creative Suite

Canva

Job description

Responsibilities

• Brand Strategy & Digital Presence
• Advertise the brand and products/services level on various digital medias.
• Optimize website performance (SEO, UX, content updates) to improve engagement and conversions.
• Monitor brand perception and conduct competitor/market analysis to refine messaging.

Content Creation & Creative Design

• Produce high-quality, visually appealing content (graphics, videos, infographics, blogs, social media posts).
• Manage the company’s visual identity, including basic design work (Canva, Adobe Creative Suite, or similar).

Corporate & Event Management

• Plan and execute company events (product launches, conferences, investor meetings, internal engagements).
• Coordinate logistics, branding, and promotional materials for events.

Investor & Stakeholder Relations

• Assist in investor communications, including presentations, reports, and newsletters.
• Support PR efforts, media relations, and crisis communication when needed.

Data-Driven Performance Improvement

• Track KPIs (website traffic, social engagement, event ROI) and adjust strategies accordingly.
• Implement A/B testing, SEO best practices, and UX improvements.

Requirements

• Bachelor's Degree in Marketing, Communications, Journalism, Public Relations, or relevant field.
• At least 2-3 years of experience in a similar position; experience in the financial industry is a plus.
• Good communication skills in English, both verbal and written.
• Experience using Adobe Illustrator and Adobe Photoshop.
• Holding certifications in website optimization, Google Ads, digital marketing, analytics, etc., is preferable.