Creative Copywriter

PT Grha 165 tbk; Daerah Khusus Ibukota Jakarta; On-site; IDR 100,000,000 - 200,000,000; Full time

Job summary

An established industry player is seeking a Creative Copywriter to craft captivating written materials that reflect its unique voice. In this role, you'll generate innovative ideas and maintain cohesive messaging to elevate brand visibility and foster audience interaction. Your contributions will play a crucial role in driving successful marketing outcomes. If you're passionate about storytelling and have a knack for creating compelling content, this opportunity is perfect for you. Join a dynamic team where your creativity will shine and make a significant impact on the brand's presence in the market.

Qualifications

• Proven experience as a copywriter or in a similar creative writing role.
• Proficiency in optimizing content for digital platforms using SEO best practices.

Responsibilities

• Write clear and compelling copy for various platforms including websites and social media.
• Collaborate with marketing and design teams to execute effective campaigns.

Skills

Copywriting

SEO Optimization

Communication Skills

Team Collaboration

Education

Bachelor's degree in Communications

Bachelor's degree in Marketing

Bachelor's degree in Journalism

Bachelor's degree in English

Job description

The Creative Copywriter is responsible for producing captivating and impactful written materials that embody the unique voice of PT. Grha165 Tbk’s business units. This role is centered on generating innovative ideas, maintaining cohesive messaging, and creating content that elevates brand visibility, fosters audience interaction, and drives successful marketing outcomes.

Responsibilities:

1. Write clear and compelling copy for websites, social media, email campaigns, ads, and product descriptions.
2. Create memorable slogans, taglines, and brand messages that align with the company’s vision.
3. Collaborate with marketing, product, and design teams to develop and execute effective campaigns.
4. Develop scripts for videos, commercials, and promotional materials that highlight PT. Grha165 Tbk’s value.
5. Ensure tone and style consistency across all platforms to strengthen brand identity.
6. Research industry trends and audience insights to tailor content for maximum impact.
7. Optimize digital content using relevant keywords and SEO best practices.
8. Edit and proofread to maintain accuracy, clarity, and brand alignment.
9. Stay updated on content trends to bring fresh ideas to creative work.
10. Work with analytics teams to measure content performance and improve strategies.

Requirements:

1. Bachelor’s degree in Communications, Marketing, Journalism, English, or a related field.
2. Proven experience as a copywriter or in a similar creative writing role, preferably within a marketing or advertising environment.
3. Proficiency in optimizing content for digital platforms using SEO best practices.
4. Excellent communication and teamwork abilities to collaborate effectively with different teams.