Consumer Insight & Marketing Intelligence Staff

Lemonilo; Jawa; On-site; IDR 50,000,000 - 90,000,000; Full time

Job summary

Join a dynamic and innovative firm as a Consumer Insight & Marketing Intelligence Staff. In this role, you will manage both in-house and external research projects, collaborating with various teams to derive actionable insights that drive strategic decisions. Your analytical skills will be crucial in interpreting quantitative and qualitative data, while your project management expertise will ensure smooth operations from planning to reporting. This position offers a unique opportunity to contribute to impactful projects within a fast-paced environment. If you're self-driven and ready to tackle challenges, this is the perfect opportunity for you.

Qualifications

• Bachelor's degree in relevant fields such as Economics or Marketing.
• One year of experience in market research or consumer insights.

Responsibilities

• Manage end-to-end in-house and external research projects.
• Act as the main contact for brand research requests and reports.

Skills

Analytical Skills

Project Management

Communication Skills

Quantitative Data Analysis

Qualitative Data Analysis

Team Collaboration

Education

Bachelor's degree in Economics

Bachelor's degree in Social Sciences

Bachelor's degree in Psychology

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Engineering

Tools

Google Workspaces

Microsoft Office

SurveyMonkey

Qualtrics

SurveyToGo

Typeform

Google Forms

Job description

What will you do?

As a Consumer Insight & Marketing Intelligence Staff, you will report to a Junior Consumer Insight Manager and work closely with members from Consumer Insights and other divisions such as Marketing Innovations, Product Development, Sales, and Legal & Procurement. Your responsibilities will include:

• Managing end-to-end in-house research projects (including NPS, impact surveys, IDI, FGD, etc.), from planning, budgeting, managing external field teams, report building, and presentation.
• Managing end-to-end external research projects, aligning with external research agencies from planning to reporting.
• Acting as the main contact point for brand research requests and monthly performance reports as the PIC brand(s).
• Supporting desk research requests to the CI team.
• Managing administrative matters, budget tracking, and the CI team’s database.

Qualifications:

• Bachelor's degree in Economics, Social Sciences, Psychology, Marketing, Business, Engineering, or any relevant field of study.
• Comfortable working mainly with Google Workspaces, Microsoft Office, and other programs.
• Comfortable with quantitative and qualitative data.
• Experienced with online questionnaire building platforms (e.g., SurveyMonkey, Qualtrics, SurveyToGo, Typeform, Google Forms).
• Able to derive relevant insights from datasets.
• Capable of conducting comprehensive and strategic desk research to address the company’s business questions.
• Experience in managing research projects is a plus.
• Agile and able to quickly adapt in a fast-paced environment.
• Capable of excelling both as an individual contributor and as a supportive team player.
• Self-driven, with strong ownership and a can-do attitude to overcome major challenges and barriers.
• Able to build and deliver report results in both Bahasa and English.
• Active in organizational activities at university.
• One year of working experience in market research or consumer insight team; fresh graduates with research experiences are also welcomed to apply.