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Consumer Insight Manager

PT Nestle Indonesia

Daerah Khusus Ibukota Jakarta

On-site

IDR 100,000,000 - 200,000,000

Full time

24 days ago

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Job summary

An established industry player is seeking a Consumer Insight Manager to drive actionable insights through market research and analytics. This role is pivotal in supporting marketing, product, and innovation teams by providing data-driven recommendations. The ideal candidate will have a strong analytical background, experience in FMCG market research, and excellent collaboration skills. Join a dynamic and inclusive work environment where your insights can shape the future of food and beverage. If you thrive in a fast-paced setting and are passionate about consumer insights, this opportunity is perfect for you.

Qualifications

  • 2-3 years experience in market research in FMCG or strategic planning.
  • Strong analytical mind and detail-oriented.

Responsibilities

  • Coordinate with research partners for methodologies and market research.
  • Gather information for consumer, shopper, and competitive analysis.

Skills

Market Research
Data Analytics
Analytical Skills
Collaboration Skills
Problem Solving
English Communication

Tools

Market Research Tools

Job description

Joining Nestlé means you are joining the largest food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of unlocking the power of food to enhance quality of life for everyone, today and for generations to come.

As Consumer Insight Manager, you will directly support Commercial (Marketing, Commercial Development/Trade & Channel Development, and Sales), Product, and Innovation teams with actionable insights garnered from cross-functional analytics & research. This position will be the guardian of research and insight initiatives and deliver recommendations for additional revenue, driving product and marketing opportunities.

A Day In The Life as Consumer Insight Manager
  • Coordinate with research partners on the implementation of the Methodologies and Market Research Tools and consumer intimacy building to know your consumers deeply
  • Implement and guarantee the quality in all the research processes and analysis
  • Gather the information to conduct consumer, shopper, retail, competitive and customer analysis to support business with relevant data, information and insights
  • Support brand builders in their winning actions for all Brand Building Nestle Way (BBNW) rooms with relevant consumer research and synthesis
  • Coordinate with Innovation & Renovation Lead for consumer understanding, trend and market sizing to support innovation, conducting research in the most efficient way and maintaining good quality standard across I&R funnel
  • Implement Methods and Tools in order to build the knowledge base to support internal stakeholders to understand the target consumer and support Know your consumer deeply
What Makes You Successful
  • Have minimum of 2-3 years experience in market research in FMCG and / or strategic planning at Communication/Media Agency
  • Understand Market research methodologies & tools
  • Have strong analytical mind, expert in data analytics, and detail-oriented
  • Have excellent collaboration skills and ability to work successfully with cross-functional teams
  • Comfortable with ambiguity and problem solving without having every piece of detail; has a natural curiosity and desire to learn
  • Strong English communications

We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at www.nestle.com.

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