Campaign Planning & Operations Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

Job Description

The Campaign Planning & Operations Manager will be responsible for managing end-to-end performance marketing campaigns across multiple channels, including social media advertising, affiliates, influencer partnerships, content marketing, email marketing, and other digital marketing initiatives. The role requires strong project management skills to ensure timely delivery of high-quality work.

Responsibilities:

1. Effectively plan, execute, and manage marketing campaigns that drive customer engagement, conversions, and revenue growth.
2. Plan and execute Tourism Board campaigns and support offline activation driven from product/campaign.
3. Coordinate with stakeholders and other involved teams (sourcing, channels, pricing, FP&A, DORA, etc.) for execution.
4. Conduct monitoring and post-mortem analysis of campaigns.
5. Align with the partnership team on timeline, USP, channels activation, and merchandising for Tourism Board campaigns.
6. Support offline activation by collaborating with product marketing, CL, channels, external partners, and other related parties.
7. Manage ad-hoc projects and budget consolidation for growth campaigns.
8. Collaborate with cross-functional teams such as product, design, development, legal, customer support, and more to ensure successful execution of campaigns.
9. Monitor performance metrics in real-time using tools like Google Analytics or BI platforms.
10. Identify opportunities for optimization based on data analysis.
11. Create detailed reports on campaign performance for stakeholders at all levels within the organization.

Requirements:

Qualifications:

1. Minimum Bachelor’s degree in Marketing, Communications, or a related field.
2. Proven experience working in digital marketing roles, preferably in performance marketing, paid search, social media advertising, affiliates, influencer partnerships, content marketing, email marketing, and other digital marketing initiatives.
3. Excellent communication skills with the ability to effectively present ideas and influence others.
4. Strong analytical skills with the ability to interpret large amounts of data quickly and accurately.
5. Experience managing multiple projects simultaneously while meeting tight deadlines.
6. Ability to think creatively and outside the box when developing new strategies.
7. Self-driven, able to juggle multiple projects with clear prioritization, and perform under pressure while maneuvering within business ambiguities.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Traveloka (traveloka.com) is a tech startup based in Jakarta. We aim to revolutionize the Indonesian travel marketplace and make it more accessible to travelers across the country. Since it is a mammoth of a task, we'd love to have talented people from diverse backgrounds who can help us achieve our mission. We are committed to building a dynamic workplace where people truly enjoy their work and feel that they can really have an impact.