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An established industry player in programmatic advertising is seeking a dynamic Business Development professional to spearhead new commercial partnerships. In this pivotal role, you will engage with media buyers, DSPs, and agencies to expand the programmatic ad supply. Collaborating closely with Product and Ad Operations, you will ensure seamless onboarding and campaign delivery. This position offers an exciting opportunity to influence strategic growth while representing the company at industry events. If you have a passion for digital media and a knack for negotiation, this role is designed for you!
As a Business Development – Programmatic Advertising, you will be responsible for identifying, engaging, and closing new commercial partnerships with media buyers, DSPs, and agencies to scale our programmatic ad supply. You’ll work cross-functionally with Product and Ad Operations to drive adoption and ensure seamless onboarding and campaign delivery.
Job Requirements:
Bachelor’s degree in Marketing, Business Administration, Communications, Media, or a related field.
2–5 years of experience in business development or commercial sales roles, preferably in programmatic advertising, digital media, or ad tech.
Strong understanding of programmatic trading models (RTB, PMP, programmatic guaranteed).
Hands-on experience with sales and CRM tools (e.g., Salesforce, HubSpot).
Proficiency in digital media metrics, including CPM, CTR, viewability, and audience targeting.