Brand Marketing Senior Executive

Mentari Books Indonesia; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

Mentari Group is seeking a Brand Marketing Senior Executive to drive marketing strategies and ensure branding consistency. The ideal candidate should have substantial marketing experience, a relevant degree, and exceptional communication skills to succeed in a fast-paced environment. You will lead branding projects and collaborate across divisions to create effective marketing campaigns.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communication, Education, Advertising, Management, or Public Relations.
• At least 3 years of experience in brand management or marketing.
• Fluent in written and spoken English.

Responsibilities

• Build and execute a branding strategy that aligns with the company's vision.
• Lead branding campaigns across marketing channels.
• Analyze performance and make improvements to ensure success.

Skills

Communication

Collaboration

Analytical skills

Problem-solving skills

Marketing strategies

Education

Bachelor's degree in Marketing

Master of Business Administration (MBA)

Job description

Mentari Group is looking for an experienced and skilled Brand Marketing Senior Executive to join our team. As Brand Marketing Senior Executive, you will be responsible for developing, executing marketing strategies and ensuring branding consistency across all effective marketing channels for Mentari Group partners. The ideal candidate must have a strong background in marketing and a deep understanding of the latest trends in society in general and the education field in particular.

Job Descriptions:

1. Build and execute a branding strategy that aligns with the company's vision and goals.
2. Identify and understand customer preferences, market trends, and consumer behavior to develop effective branding campaigns.
3. Lead and collaborate with teams from various divisions in the execution of branding campaigns across all marketing channels, including social media, digital and print advertising, email marketing, and more.
4. Oversee creative and message design in branding campaigns, including product and advertising design.
5. Analyze the performance of branding campaigns and marketing activities, making necessary changes or improvements to ensure their success.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communication, Education, Advertising, Management, Public Relations or a Master of Business Administration (MBA).
• Maximum age 32 years old.
• At least 3 years of experience in brand management or marketing.
• Strong knowledge of marketing strategies and tactics.
• Fluent in written and spoken English.
• Excellent communication and collaboration skills.
• Strong analytical and problem-solving skills.
• Ability to work in a fast-paced environment.

Additional Application Questions:

• Which of the following qualifications do you have?
• What is your expected monthly basic salary?
• How do you rate your English language skills?
• Which languages are you fluent in?
• How many years of experience do you have in digital marketing?
• Have you completed an English language proficiency certification?
• What is your notice period required to leave your current employer?
• How many years of experience do you have as a Brand Associate?

Industry: Broadcast Media, Entertainment, and Publishing, with 101-1,000 employees.

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