Brand Marketing Manager

PT Haldin Pacific Semesta; Jakarta Utara; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading consumer goods company in Jakarta is seeking a Brand Manager to develop impactful brand strategies and manage marketing campaigns. Candidates should have at least 5 years of experience in brand management, strong analytical skills, and proficiency in digital marketing. This role offers a competitive opportunity to drive brand growth in a dynamic environment.

Qualifications

• Minimum 5 years of experience in brand management or marketing.
• Demonstrated success in developing effective brand strategies.
• Strong analytical and data-driven decision-making skills.

Responsibilities

• Implement brand strategies to enhance awareness and drive sales growth.
• Oversee creation and execution of integrated marketing campaigns.
• Analyze market trends and campaign performance to optimize efforts.

Skills

Brand management experience

Digital marketing

Analytical skills

Communication skills

Leadership skills

Education

Bachelor's degree in Marketing or related field

Job description

Develop and implement impactful brand strategies to enhance brand awareness, engage target audiences, and drive sales growth

Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, traditional, and experiential

Collaborate with cross-functional teams to ensure brand consistency and alignment across all brand touchpoints

Analyse market trends, consumer insights, and campaign performance to inform decision-making and optimize marketing efforts

Execute and evaluate CRM campaigns to improve customer retention and satisfaction

What we're looking for

Minimum 5 years of experience in brand management or marketing, preferably within the consumer goods or food service industry, organics food would be preferred

Demonstrated success in developing and implementing effective brand strategies that have driven measurable business results

Proficiency in digital marketing, social media, and content creation

Strong analytical and data-driven decision-making skills, with the ability to interpret market trends and consumer insights

Excellent communication and presentation skills, with the ability to effectively engage with both internal and external stakeholders

Proven track record of leading and mentoring high-performing marketing teams

Bachelor's degree in Marketing, Communications, or a related field

Willing to work WFO Monday to Friday at Soeroso, Menteng Central Jakarta

About the company

For more than 30 years Haldin has provided natural building blocks across the nation. Starting with vanilla business in the US, Haldin grows its business into 12 building block categories ranging from tea, coffee, cocoa, to essence and essentrate. Haldin also set up the whole chain facility from origin to the solution and used high-quality traceable raw materials. Besides, our main Cibitung plant, Haldin operates several plants in various locations such as Cikarang, Setu, Lampung and Ciamis. Hundreds of professionals in many fields became part of Haldin. And as we grow, we need more talents to work with us reaching new goals in the future. Owning a reputation as an expert in nature, Haldin offers great opportunities to expand your career and develop yourself more. Be part of us, and let’s create a better planet for an exceptional future.