Brand Manager Coffee

PT. KURNIAMITRA DUTA SENTOSA, Tbk; Tangerang Selatan; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

Une entreprise leader dans l'industrie alimentaire recherche un Product Coffee Brand Manager pour piloter des stratégies de marque et gérer les lancements de produits. Le candidat idéal aura une solide expérience en marketing et une compréhension approfondie du secteur Hôtellerie/F&B, avec un esprit créatif et autonome. Ce rôle exige également une bonne capacité à communiquer efficacement et à mener des initiatives innovantes.

Qualifications

• Expérience dans l'industrie Hôtelière / F&B, en particulier les produits à base de café.
• Capacité prouvée à développer des stratégies de marque et de marketing.

Responsibilities

• Prendre possession de la marque et traduire les directives existantes en plans.
• Diriger le développement créatif et brainstormer de nouvelles stratégies.

Skills

Compréhension du mix marketing

Créativité

Gestion du temps

Esprit d'analyse

Education

Diplôme en marketing ou domaine connexe

Tools

Microsoft Office

Job description

Looking for Product Coffee Brand Managers (with experience/background in the food service industry, especially coffee product).

Requirements :

- Degree in marketing or related field.

- Good understanding and working experience in the hospitality / F&B industries, especially coffee products, it's a must.

- Excellent understanding of the full marketing mix coupled with a sales mindset.

- Highly creative with an ability to think out of the box.

- Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management and reporting.

- Up-to-date with the latest trends and marketing best practices.

- Independent, self-motivated, results-driven, and able to multi-task under tight schedules.

Responsibilities :

- Take brand ownership and translate the International Brand's existing guidelines into brand plans, positioning, and go-to-market strategies.

- Lead creative development, brainstorm new and innovative growth strategies.

- Provide support for product launches & Trade Fairs.

- Survey the market with sales/sales support team (local & nationwide).

- Measure and report monthly performance of all marketing campaigns, and assess against goals (ROI and KPIs).

- Monitor market trends, research target markets, and competitor activities (to identify opportunities & key issues).

- Oversee marketing and advertising activities to ensure consistency with product line strategy.

- Ensure effective & efficient utilization of advertising & promotion funds.

- Communicate with the brand's principal, customers, and influencers/public figures.

Do you have experience in a sales role?

Which of the following types of qualifications do you have?

What's your expected monthly basic salary?

Which of the following languages are you fluent in?

How many years' experience do you have as a brand manager?

How would you rate your English language skills?

Which of the following Microsoft Office products are you experienced with?

Are you available to travel for this role when required?

PT KMDS Tbk, founded by Hengky Wijaya in 2000, initially engaged in contracting and heavy equipment before focusing on the food and beverage industry. Located in Alam Sutera, Tangerang, the company grew from a simple business to a national scale, distributing products such as coffee, tea, and Monin premium syrup from France. PT KMDS also distributes Milk Lab, KAV, LaVazza, Santino, and bubble tea products. All products are halal and BPOM certified, and offer free training and consultation to customers. PT KMDS is ISO 9001:2015 certified with a focus on customer satisfaction and quality management.

PT KMDS Tbk, founded by Hengky Wijaya in 2000, initially engaged in contracting and heavy equipment before focusing on the food and beverage industry. Located in Alam Sutera, Tangerang, the company grew from a simple business to a national scale, distributing products such as coffee, tea, and Monin premium syrup from France. PT KMDS also distributes Milk Lab, KAV, LaVazza, Santino, and bubble tea products. All products are halal and BPOM certified, and offer free training and consultation to customers. PT KMDS is ISO 9001:2015 certified with a focus on customer satisfaction and quality management.