Brand Manager

Responsibilities:

1. Analyze and evaluate brand performance, market trends, consumer behavior, and competitor activity.
2. Brainstorm new and innovative growth strategies.
3. Develop and implement comprehensive brand strategies to enhance brand awareness, positioning, and equity.
4. Create and manage impactful marketing campaigns, including digital, social media, and traditional channels.
5. Collaborate with cross-functional teams to ensure consistent brand messaging and experience.
6. Stay up-to-date with industry best practices and trends to identify new opportunities for brand growth.
7. Manage brand assets, guidelines, and communication materials to maintain brand integrity.

Requirements:

1. Min Bachelor’s Degree in Marketing, Business, or a related field.
2. At least 5 years of working experience as a brand marketer, preferably having experience from the FnB industry.
3. Good interpersonal, communication, and leadership skills.
4. Good in data analysis and research consumer markets.
5. Creative problem-solving skills and the ability to think outside the box.
6. Proficiency in using marketing tools and platforms.