Brand Business Development - BD

PT PURE GLOW COSMETICS; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A growing cosmetics company in Jakarta Utara is seeking a Brand Manager to develop brand strategies and manage marketing campaigns. The ideal candidate has a Bachelor's degree in Marketing and 2+ years of experience in brand development. Strong communication skills and the ability to think creatively are essential. This role offers opportunities for independent project management and collaboration with cross-functional teams.

Qualifications

• 2+ years in brand development or marketing preferred.
• Strong understanding of branding and marketing trends.
• Excellent communication and negotiation skills.

Responsibilities

• Develop and execute brand strategies.
• Lead marketing campaigns and promotional activities.
• Conduct market research for trends and insights.

Skills

Brand development

Marketing strategies

Communication

Negotiation skills

Creative thinking

Education

Bachelor’s degree in Marketing, Business, or Communications

Job description

Develop and execute brand strategies to strengthen market presence and brand equity.

Identify new business opportunities, partnerships, and collaborations to expand brand reach.

Lead the planning and execution of marketing campaigns, events, and promotional activities.

Conduct market research to identify trends, target audiences, and competitive positioning.

Oversee content creation for online and offline channels to ensure brand consistency.

Monitor brand performance metrics and provide data-driven insights for improvement.

Collaborate with product, marketing, and sales teams to align branding efforts with overall business strategy.

Requirements:

Bachelor’s degree in Marketing, Business, Communications, or related field.

Proven experience (2+ years) in brand development, marketing, or business development, preferably in a startup or fast-paced environment.

Strong understanding of branding principles, marketing trends, and consumer behavior.

Excellent communication, presentation, and negotiation skills.

Creative thinker with strong problem-solving abilities.

Ability to work independently and manage multiple projects simultaneously.